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| Version 2 | Version 3 |
|---|---|
| Nintendo shares surge on Super Mario game for iPhone | Nintendo shares surge on Super Mario game for iPhone |
| (35 minutes later) | |
| Shares in Nintendo have surged after the company announced that a new version of its popular Super Mario franchise will be available on iPhone. | Shares in Nintendo have surged after the company announced that a new version of its popular Super Mario franchise will be available on iPhone. |
| Super Mario Run will be released in Apple's App Store in December in more than 100 countries. | Super Mario Run will be released in Apple's App Store in December in more than 100 countries. |
| It will be free to download but users will have to pay for the full game. | It will be free to download but users will have to pay for the full game. |
| Nintendo, which announced the tie-up at Apple's launch event for the iPhone 7, saw its shares jump 18% before falling back to around a 13% rise. | Nintendo, which announced the tie-up at Apple's launch event for the iPhone 7, saw its shares jump 18% before falling back to around a 13% rise. |
| Smartphones are the gaming industry's fastest growing source of revenue and Nintendo has been criticised for being slow on the uptake. | Smartphones are the gaming industry's fastest growing source of revenue and Nintendo has been criticised for being slow on the uptake. |
| However, the Japanese firm co-created the popular Pokemon Go game and released an app called Miitomo earlier this year. It plans to unveil more gaming titles by March 2017. | However, the Japanese firm co-created the popular Pokemon Go game and released an app called Miitomo earlier this year. It plans to unveil more gaming titles by March 2017. |
| Super Mario creator Shigeru Miyamoto said an Android version would also be launched at a later date. | Super Mario creator Shigeru Miyamoto said an Android version would also be launched at a later date. |
| The evolution of Super Mario | The evolution of Super Mario |
| Nintendo plans to move Super Mario into movies | Nintendo plans to move Super Mario into movies |
| When Japan's PM appeared as Mario | When Japan's PM appeared as Mario |
| At the Apple launch event, Mr Miyamoto said to loud cheers from the audience, "Mario is running toward his next goal: iPhone." | At the Apple launch event, Mr Miyamoto said to loud cheers from the audience, "Mario is running toward his next goal: iPhone." |
| Mobile analyst Jack Kent, of IHS Markit, said: "Mario is one of Nintendo's core properties so it makes sense for it to come to iPhone, if Nintendo is serious about making a success of its mobile strategy." | |
| Apple is also jumping on the popularity of online gaming. | Apple is also jumping on the popularity of online gaming. |
| Gaming phenomenon Pokemon Go will appear on the Apple Watch for the first time. The device will vibrate when users are near Pokemon or Pokestops. | Gaming phenomenon Pokemon Go will appear on the Apple Watch for the first time. The device will vibrate when users are near Pokemon or Pokestops. |