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Apple 'loses money on phone repairs' | Apple 'loses money on phone repairs' |
(about 20 hours later) | |
Apple says it loses more money than it makes when repairing customer devices such as iPhones and Macbooks. | Apple says it loses more money than it makes when repairing customer devices such as iPhones and Macbooks. |
Answering questions from US politicians investigating anti-competitive practices, Apple said it had lost money on repair services since 2009. | Answering questions from US politicians investigating anti-competitive practices, Apple said it had lost money on repair services since 2009. |
Apple typically charges more than unofficial repair shops to fix things such as smashed screens. | Apple typically charges more than unofficial repair shops to fix things such as smashed screens. |
But the company also said customers were "free to obtain repairs from any repair shop of their choice". | But the company also said customers were "free to obtain repairs from any repair shop of their choice". |
In September, Apple was sent a list of questions by a US House Judiciary Committee, which is investigating "competition in digital markets". | In September, Apple was sent a list of questions by a US House Judiciary Committee, which is investigating "competition in digital markets". |
In response to a question about how much the company earns from repair services, Apple said: "For each year since 2009, the costs of providing repair services has exceeded the revenue generated by repairs." | In response to a question about how much the company earns from repair services, Apple said: "For each year since 2009, the costs of providing repair services has exceeded the revenue generated by repairs." |
The company currently charges £326.44 to replace the screen on its new iPhone 11 Pro Max, and £596.44 for other repairs on the device, if it is out of warranty and the customer has not bought the AppleCare+ protection plan. | The company currently charges £326.44 to replace the screen on its new iPhone 11 Pro Max, and £596.44 for other repairs on the device, if it is out of warranty and the customer has not bought the AppleCare+ protection plan. |
It charges £152.44 to replace the screen on an out-of-warranty iPhone 8. | It charges £152.44 to replace the screen on an out-of-warranty iPhone 8. |
Prices at unofficial repair shops vary, but are usually significantly cheaper than an official repair. | Prices at unofficial repair shops vary, but are usually significantly cheaper than an official repair. |
The BBC found third parties retailers that would replace an iPhone 8 screen for between £50 and £90. | The BBC found third parties retailers that would replace an iPhone 8 screen for between £50 and £90. |
"Unfortunately, there's no way to fact check Apple's accounting on repairs because of the vagaries of revenue reporting," Kay-Kay Clapp from the independent repair website iFixit. | |
"Knowing how much we pay for parts and the general labour costs of the repair industry, it seems unbelievable that they're not making money from repair services." | |
Responding to the US committee, Apple said: "Repairs performed by untrained technicians might not follow proper safety and repair procedures and could result in improper function, product quality issues or safety events." | Responding to the US committee, Apple said: "Repairs performed by untrained technicians might not follow proper safety and repair procedures and could result in improper function, product quality issues or safety events." |
Asked whether it took any action to block consumers from seeking an unauthorised repair, the company said: "Apple does not take any actions to block consumers from seeking out or using repair shops that offer a broader range of repairs than those offered by Apple's authorised technicians." | Asked whether it took any action to block consumers from seeking an unauthorised repair, the company said: "Apple does not take any actions to block consumers from seeking out or using repair shops that offer a broader range of repairs than those offered by Apple's authorised technicians." |
Apple told the BBC it had nothing to add to its written answers to the committee. | Apple told the BBC it had nothing to add to its written answers to the committee. |
Maps | Maps |
Apple also answered questions about the Maps app, which is pre-installed on its iPhone and iPad devices. | Apple also answered questions about the Maps app, which is pre-installed on its iPhone and iPad devices. |
In 2012, the company was criticised for removing Google Maps as its default navigation app. Many customers said Apple Maps had launched before it was ready. | In 2012, the company was criticised for removing Google Maps as its default navigation app. Many customers said Apple Maps had launched before it was ready. |
In its answers to the committee, Apple said it had invested "billions of dollars" in its map software. | In its answers to the committee, Apple said it had invested "billions of dollars" in its map software. |
It suggested the reason it decided to develop its own Maps app was to give customers more control over their privacy. | It suggested the reason it decided to develop its own Maps app was to give customers more control over their privacy. |
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