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Burger King wants McDonald’s to join forces in creating the McWhopper for world peace | |
(35 minutes later) | |
Fastfood giant Burger King has asked rival company McDonald’s join with it and create one burger to rule them all for International Day of Peace. | Fastfood giant Burger King has asked rival company McDonald’s join with it and create one burger to rule them all for International Day of Peace. |
Calling for a one day burger-war ceasefire, the fast food chain proposed to set aside differences and create the McWhopper – a hybrid of each company signature burgers the Big Mac and the Whopper. | Calling for a one day burger-war ceasefire, the fast food chain proposed to set aside differences and create the McWhopper – a hybrid of each company signature burgers the Big Mac and the Whopper. |
The fast food giant has also set up a website to make its proposal, even suggesting a recipe for the new hybrid burger: it will contain six ingredients from the Big Mac (cheese and special sauce) and six from the Whopper (the flame-grilled patty and onions). | The fast food giant has also set up a website to make its proposal, even suggesting a recipe for the new hybrid burger: it will contain six ingredients from the Big Mac (cheese and special sauce) and six from the Whopper (the flame-grilled patty and onions). |
Burger King says the McWhopper would be sold for one day at a pop-up store in Atlanta, Georgia – a meeting point between both company’s headquarters - and sales would benefit Peace One Day, a non-profit organization campaigning to make Peace Day Sept. 21. | Burger King says the McWhopper would be sold for one day at a pop-up store in Atlanta, Georgia – a meeting point between both company’s headquarters - and sales would benefit Peace One Day, a non-profit organization campaigning to make Peace Day Sept. 21. |
“Let’s make history and generate a lot of noise around Peace Day. If they say no, we’ll hopefully have, at the very least, raised much-needed financial support and consciousness for the great cause that is Peace One Day,” Fernando Machado, senior vice president for global brand management at Burger King said in a statement. | “Let’s make history and generate a lot of noise around Peace Day. If they say no, we’ll hopefully have, at the very least, raised much-needed financial support and consciousness for the great cause that is Peace One Day,” Fernando Machado, senior vice president for global brand management at Burger King said in a statement. |
McDonald’s however seemed to shy away from the McWhopper collaboration in a Facebook post. McDonald’s CEO Steve Easterbrook said: “Dear Burger King. Inspiration for a good cause… great idea, We love the intention but think our two brands could do something bigger to make a difference.” | McDonald’s however seemed to shy away from the McWhopper collaboration in a Facebook post. McDonald’s CEO Steve Easterbrook said: “Dear Burger King. Inspiration for a good cause… great idea, We love the intention but think our two brands could do something bigger to make a difference.” |
But McDonald’s is yet to officially decline the offer. | But McDonald’s is yet to officially decline the offer. |