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| Version 1 | Version 2 |
|---|---|
| KFC shark attack parody advert angers Mick Fanning's mother | KFC shark attack parody advert angers Mick Fanning's mother |
| (about 4 hours later) | |
| A television advert parodying a shark attack on Australian surfer Mick Fanning has angered the three-time world champion's mother. | A television advert parodying a shark attack on Australian surfer Mick Fanning has angered the three-time world champion's mother. |
| The advert for fast-food chain KFC aired in South Africa, where Fanning was attacked in a competition in July. | The advert for fast-food chain KFC aired in South Africa, where Fanning was attacked in a competition in July. |
| In it, an actor who resembles Fanning surfs a wave holding a computer-generated shark over his head. | In it, an actor who resembles Fanning surfs a wave holding a computer-generated shark over his head. |
| Fanning's mother Elizabeth Osborne, who watched the attack unfold on live television, said it was disrespectful. | Fanning's mother Elizabeth Osborne, who watched the attack unfold on live television, said it was disrespectful. |
| "They've put a lookalike in the video. It really brings back a lot of trauma for everybody who has been attacked by a shark," she told Fairfax Media. | "They've put a lookalike in the video. It really brings back a lot of trauma for everybody who has been attacked by a shark," she told Fairfax Media. |
| "Some families have had fatalities and some people are still absolutely scarred without limbs. | "Some families have had fatalities and some people are still absolutely scarred without limbs. |
| "It's disrespectful to them and Mick is not at all happy with that," Ms Osborne said. | "It's disrespectful to them and Mick is not at all happy with that," Ms Osborne said. |
| Close encounter | Close encounter |
| Ms Osborne also said the World Surf League (WSL), the sport's governing body, was considering legal action to have the campaign cut short. A WSL spokesperson declined to comment, according to the report. | Ms Osborne also said the World Surf League (WSL), the sport's governing body, was considering legal action to have the campaign cut short. A WSL spokesperson declined to comment, according to the report. |
| Fanning was competing at Jeffreys Bay, on the eastern Cape, during the final of the J-Bay Open when he was knocked off his surfboard and into the sea by a shark. | Fanning was competing at Jeffreys Bay, on the eastern Cape, during the final of the J-Bay Open when he was knocked off his surfboard and into the sea by a shark. |
| The Australian punched and kicked the shark before being rescued by a lifeguard on a jet ski. | The Australian punched and kicked the shark before being rescued by a lifeguard on a jet ski. |
| Fanning, the defending champion, escaped injury. The tournament was called off soon afterwards. | Fanning, the defending champion, escaped injury. The tournament was called off soon afterwards. |
| Ms Osborne has said it was "absolutely terrifying" to watch the attack unfold on live television. | Ms Osborne has said it was "absolutely terrifying" to watch the attack unfold on live television. |
| KFC South Africa has yet to make any comment, but its Australian counterpart sought to distance itself from the advert. | |
| A spokesman told Fairfax: "The advertisement has been produced in South Africa - KFC Australia is very sensitive to the situation in Australia and this is not the type of ad we would choose to show here." |