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Apple reports slowest ever iPhone sales in first quarter Apple iPhone sales growth slowest ever
(35 minutes later)
Apple has reported the slowest growth in iPhone sales since the product's 2007 launch. Apple has reported the slowest growth in iPhone sales since the product's 2007 launch and warned sales will decline later this year.
The US tech giant sold 74.8 million iPhones in its fiscal first quarter, compared with 74.5 million a year ago.The US tech giant sold 74.8 million iPhones in its fiscal first quarter, compared with 74.5 million a year ago.
Apple said revenue for the next quarter would be between $50bn and $53bn, below the $58bn it reported for the same period a year ago. Apple said revenue for the next quarter would be between $50bn (£34bn; €46bn) and $53bn, below the $58bn it reported for the same period a year ago.
This would mark the company's first fall in revenues since it launched the iPhone. This would mark Apple's first fall in revenues since it launched the iPhone.
Despite first-quarter iPhone sales being below the 75 million expected by analysts, it was still a record quarter for the company.Despite first-quarter iPhone sales being below the 75 million expected by analysts, it was still a record quarter for the company.
Apple revenue in the three months to 26 December was $75.9bn and net profit was $18.4bn, both of which are the highest ever recorded by the company.Apple revenue in the three months to 26 December was $75.9bn and net profit was $18.4bn, both of which are the highest ever recorded by the company.
Sales of iPhones accounted for 68% of the company's revenue in the period.
Apple boss Tim Cook credited "all-time record sales of iPhone, Apple Watch and Apple TV" for the performance.Apple boss Tim Cook credited "all-time record sales of iPhone, Apple Watch and Apple TV" for the performance.
But the firm's chief financial officer, Luca Maestri, said the company was operating in "a very difficult macroeconomic environment".But the firm's chief financial officer, Luca Maestri, said the company was operating in "a very difficult macroeconomic environment".
He added that "iPhone units will decline in the quarter" and that the company was not projecting beyond those three months.
Chinese 'softness not seen before'
Apple's sales in Greater China - defined by the company as China, Hong Kong and Taiwan - rose 14%, but that was much slower than the 70% increase a year ago.Apple's sales in Greater China - defined by the company as China, Hong Kong and Taiwan - rose 14%, but that was much slower than the 70% increase a year ago.
Mr Maestri said the softness in China was "something that we have not seen before", Reuters reported.Mr Maestri said the softness in China was "something that we have not seen before", Reuters reported.
Apple shares were barely changed in after hours trading at $99.42. China accounts for almost a quarter of Apple's sales, more than all of Europe combined.
Apple's shares were down 1.8% in after hours trading at $98.20.
Daniel Ives, an analyst at Capital Markets, said given the "white knuckles fears" ahead of the results, he would "characterise the overall headline performance as better than feared".