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Facebook users warned about ads | Facebook users warned about ads |
(about 2 hours later) | |
Credit companies are using the Facebook social networking site to target young people, a debt charity has warned. | Credit companies are using the Facebook social networking site to target young people, a debt charity has warned. |
Credit Action says adverts promising cheap loans for people with poor credit ratings are appearing on the site and many break advertising regulations. | Credit Action says adverts promising cheap loans for people with poor credit ratings are appearing on the site and many break advertising regulations. |
In particular, they are promoting two new products - payday loans secured against a salary or logbook loans secured against a car, it says. | In particular, they are promoting two new products - payday loans secured against a salary or logbook loans secured against a car, it says. |
The charity has made a complaint to the Office of Fair Trading. | The charity has made a complaint to the Office of Fair Trading. |
Breaking rules | Breaking rules |
Credit Action says many of the adverts contravene UK credit advertising regulations, usually by failing to give details of interest rates. | Credit Action says many of the adverts contravene UK credit advertising regulations, usually by failing to give details of interest rates. |
It is now advising Facebook users to warn the website about adverts which break the rules. | It is now advising Facebook users to warn the website about adverts which break the rules. |
BBC technology correspondent Rory Cellan-Jones says the adverts are being placed at a time when it has become harder to borrow from traditional sources. | BBC technology correspondent Rory Cellan-Jones says the adverts are being placed at a time when it has become harder to borrow from traditional sources. |
Facebook, along with its main rivals Bebo and MySpace, lets users set up personal web pages and communicate with each other. | |
It has an estimated 50 million members worldwide and figures released earlier this year suggest that it has 8.5 million UK-based users. |