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Ford, Criticized by Trump, Cancels Plans to Build Mexican Plant Ford, Criticized by Trump, Cancels Plans to Build Mexican Plant
(about 7 hours later)
Ford Motor said on Tuesday that it was canceling plans to build a $1.6 billion plant in Mexico and would instead invest $700 million to increase production in Michigan. DETROIT — Donald J. Trump has promised to change the way American automakers do business. Less than three weeks before his inauguration as president, he has already knocked the companies on their heels.
Ford had come under heavy criticism from Donald J. Trump during the election campaign for plans to expand production in Mexico. But at a news conference on Tuesday, Ford’s chief executive, Mark Fields, said the company was optimistic that Mr. Trump and the new Republican-controlled Congress would pursue growth policies that will strengthen American competitiveness in manufacturing. In a stunning reversal, Ford Motor, the nation’s second-largest automaker, said on Tuesday that it would scrap plans to build a small-car assembly plant in Mexico that Mr. Trump has repeatedly criticized.
Mr. Fields said that confidence, and a desire to maximize use of existing plants, had prompted the decision to expand a factory in Flat Rock, Mich., for electric and hybrid vehicles. Just a few hours earlier, Mr. Trump threatened to impose tariffs on cars made in Mexico by General Motors, the nation’s largest automaker. His message forced the company to defend itself.
The announcement bought cheers from the hundreds of workers in the audience at the news conference, held at the Flat Rock plant. Both developments indicate how Mr. Trump is having an enormous impact on how American car companies run their operations, even before he takes office. They also illustrate that one of Mr. Trump’s particular points of criticism, manufacturing in Mexico, has become particularly sensitive.
“I don’t know if you can really understand the impact of this investment,” said Jimmy Settles, a vice president of the United Auto Workers union, who represents Ford workers and spoke after Mr. Fields. “This is the equivalent to a new assembly plant.” But the moves raise questions about how competitive the country’s auto industry can be if its manufacturing options shrink in Mexico, and what the implications will be for consumers. For now, at least, some executives are praising Mr. Trump’s economic plans.
Mr. Fields said Ford planned to use the Flat Rock plant to produce gas-electric hybrid versions of its F-150 pickup truck and the Mustang sports car, as well as a new battery-powered sport utility vehicle. The plant also makes the standard Ford Mustang and the Lincoln Continental. “We are encouraged by the pro-growth plans that President-elect Trump and the new Congress indicate they will pursue,” Mark Fields, Ford’s chief executive, said at an event on Tuesday.
The Mexican plant was to be in San Luis Potosí and would produce small cars. Ford will still move production of its Focus compact to Mexico. The company said it would make that car at an existing plant in Hermosillo. The Focus is currently made in Wayne, Mich. The decision by Ford to drop plans for a new plant in Mexico — what would have been a $1.6 billion investment — came at the same time the company announced it would add 700 jobs to build electric and hybrid vehicles at a plant in Flat Rock, Mich.
“We are encouraged by the pro-growth policies that President-elect Trump and the new Congress have indicated they will pursue,” Mr. Fields said. “And we believe that these tax and regulatory reforms are critically important to boost U.S. competitiveness, and, of course, drive a resurgence in American manufacturing and high-tech innovation.” The new Mexican factory was to build Ford Focus sedans currently manufactured at another Michigan plant near Detroit. Now the company will build those cars at an existing plant in Mexico.
Mr. Trump’s vows to protect manufacturing jobs, and his portrayal of the North American Free Trade Agreement as a job-killer in the United States, helped him win the support of working-class voters, including many factory workers in Michigan, Ohio and Kentucky. Ford officials said that the revised plans were tied to market conditions that have depressed small-car sales, and that they did not consult with the incoming Trump administration before making the decision.
Ford’s unexpected news came hours after Mr. Trump turned his sights on General Motors. They did, though, tell Mr. Trump about the change just before the announcement. And on Tuesday, Mr. Fields made clear that Mr. Trump’s policies were playing a role in the company’s thinking. He added in an interview that the president-elect’s emphasis on tax changes and cutting regulations should have an overall positive effect on automakers such as Ford.
In a Twitter post Tuesday morning, Mr. Trump suggested G.M. should pay a tax for producing certain versions of a Chevrolet compact car in at a plant in Mexico. “We have a president-elect who has said very clearly that one of his first priorities is to grow the economy,” he said. “That should be music to our ears.”
“General Motors is sending Mexican-made model of Chevy Cruze to U.S. car dealers-tax free across border,” Mr. Trump wrote. “Make in U.S.A. or pay big border tax!” Ford has been a target of Mr. Trump’s criticism since last spring, when he singled the company out during his campaign for planning to create jobs in Mexico instead of pushing employment in the United States. After the election, Ford dropped plans to move production of a Lincoln S.U.V. to Mexico from Kentucky. That move followed discussions between Mr. Trump and William C. Ford Jr., the company’s chairman.
G.M. makes most Cruzes at a plant in Lordstown, Ohio, but last summer it disclosed plans to produce a hatchback version at a factory in Ramos Arizpe, about 100 miles south of the Texas border. One industry analyst, Ron Harbour of the consulting firm Oliver Wyman, said Ford was under intense pressure to alter its Mexican plans — or risk a constant drumbeat of criticism from Mr. Trump.
In a statement, the company said it exported most of the Cruze hatchbacks from Mexico to “global markets” and ships “a small number” to the United States. “It was an embarrassment for them, and they said, ‘Let’s turn this thing around,’” Mr. Harbour said.
Until now, Mr. Trump has said little about G.M., which is investing billions of dollars to expand production in Mexico. He named G.M.’s chief executive, Mary Barra, to an economic policy board that is supposed to advise him on the economy after he takes office. Now Mr. Trump has turned his attention to G.M. In a Twitter post early Tuesday, he attacked the company for making a hatchback version of a Chevrolet in Mexico for sale in the American market.
The attack on G.M. is the latest by Mr. Trump on a big American corporation. In recent weeks, he has criticized Boeing over the cost of a new Air Force One and did the same to Lockheed Martin about the cost of developing a new F-35 fighter jet. “General Motors is sending Mexican made model Chevy Cruze to U.S. car dealers tax-free across the border,” Mr. Trump wrote. “Make in U.S.A. or pay big border tax!”
During the campaign, he railed against Carrier and its decision to close a plant in Indianapolis and open one in Mexico. Carrier recently agreed to keep about 850 jobs in Indianapolis, although it is still moving about 1,000 to Mexico. A central tenet of Mr. Trump’s economic platform has been to renegotiate the North American Free Trade Agreement, which allows for the free flow of manufactured goods between the United States, Canada and Mexico. Instead, he favors tariffs of up to 35 percent on products made in Mexico and sold in America.
Mr. Trump also slammed Ford for its plan to shift small-car production to Mexico, while using United States plants to produce larger vehicles like pickup trucks and S.U.V.s. Ford officials have said the change will not result in a loss of jobs at American plants. Industry analysts have questioned whether automakers like G.M. and Ford can profitably build smaller vehicles in the United States instead of in Mexico, where wages rarely cross $10 an hour, compared with the $29 an hour earned by a majority of unionized American workers.
After the election, Ford’s chairman, William Clay Ford Jr., told Mr. Trump in a phone call that the company had decided to cancel plans to move production of a small Lincoln S.U.V. to Mexico from Kentucky. For consumers, those higher wages could add up to higher sticker prices. And that could potentially reduce sales.
Mr. Trump then erroneously said on Twitter that Ford had decided not to move a “Lincoln plant” to Mexico from Kentucky. But Mr. Trump is hardly backing off on his vow to scrap Nafta, and has found an unlikely ally in the powerful United Automobile Workers union, which represents hourly employees at G.M., Ford and Fiat Chrysler in the United States.
While the U.A.W. leadership supported Mr. Trump’s rival, Hillary Clinton, in the presidential election, the union has consistently attacked Nafta for encouraging car companies to invest in Mexico.
“The U.A.W. has long believed that companies that sell in our country should build their products in our country,” the union’s president, Dennis Williams, said on Tuesday.
The hatchback made by G.M. in Mexico is a version of its Cruze compact car produced primarily at a factory in Lordstown, Ohio.
Sales of the Cruze, like many other passenger cars, have fallen in recent months because of low gas prices and shifting consumer demand toward more spacious sport utility vehicles. The Lordstown factory is among five American plants that G.M. will temporarily idle this month to reduce its growing inventories of slow-selling cars.
G.M. officials declined to comment on Mr. Trump’s Twitter attack, other than to say in a statement that only a “small number” of Cruze hatchbacks were built in Mexico for the American market.
But G.M. has a large exposure to any potential changes looming on Nafta, having committed up to $5 billion in long-term investment in Mexico. Foreign car companies like Volkswagen and Toyota are also adding jobs and new products at their Mexican facilities.
With Nafta under fire from the incoming administration, Ford, in particular, has tried to adapt.
In a recent interview, the company’s chief financial officer, Robert L. Shanks, said the automaker was expecting changes in trade deals, and increasing its focus on expanding its manufacturing in the United States. “The bigger principle is we want to grow the U.S. economy,” he said.
On Tuesday, the company packaged a series of announcements on new electrified vehicles with a promise to invest $700 million in its Flat Rock assembly plants.
The addition of 700 jobs at the plant will help it build a new fully electric S.U.V. to debut in 2020, as well as a new autonomous vehicle that has no steering wheel and operates entirely by computer.
Ford’s vice president of global purchasing, Hau Thai-Tang, said the company chose the Flat Rock facility “to really show we are making a commitment to the United States and to technology.”
Mr. Fields, however, was more circumspect on why the company had dropped its plans for the new Mexican factory. “We didn’t need it anymore,” he said. “We just don’t need the capacity anymore given the demand for small cars.”
Still, the news about the Mexican plant and the new jobs in Michigan were conveyed directly to Mr. Trump and Vice President-elect Mike Pence before they were publicly announced.
“We called the president-elect and the vice president-elect this morning and gave them the news,” Mr. Fields said Tuesday. “They were very pleased, obviously, that we were making these investments in the U.S.”