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Uniqlo shirts at push of a button in airport vending | |
(35 minutes later) | |
A fresh new shirt delivered at the push of a button is now on offer for travellers in the US. | A fresh new shirt delivered at the push of a button is now on offer for travellers in the US. |
Japanese fashion brand Uniqlo has installed a vending machine dispensing clothing at Oakland Airport in California. | Japanese fashion brand Uniqlo has installed a vending machine dispensing clothing at Oakland Airport in California. |
Nine other machines will pop up at airports and malls at sites including Los Angeles, Houston and New York in the coming months. | Nine other machines will pop up at airports and malls at sites including Los Angeles, Houston and New York in the coming months. |
They will stock men and women's shirts and lightweight jackets. | They will stock men and women's shirts and lightweight jackets. |
Uniqlo USA chief executive Hiroshi Taki said the technology brought "convenience to travellers looking for a warm jacket without the bulk or a versatile undershirt". | Uniqlo USA chief executive Hiroshi Taki said the technology brought "convenience to travellers looking for a warm jacket without the bulk or a versatile undershirt". |
The company hopes the gimmick will help entice customers to the Asian brand, which has struggled in its attempts to penetrate the US market. | The company hopes the gimmick will help entice customers to the Asian brand, which has struggled in its attempts to penetrate the US market. |
Airports and malls were selected as high-traffic locations to supplement its 45 stores in the country. | Airports and malls were selected as high-traffic locations to supplement its 45 stores in the country. |
The retailer, owned by Japan's Fast Fashion, has close to 1,900 stores worldwide selling inexpensive casual wear. | The retailer, owned by Japan's Fast Fashion, has close to 1,900 stores worldwide selling inexpensive casual wear. |
The vending machines will stock tops retailing at about $15 (£11.30) and lightweight jackets for about $70 (£53). | The vending machines will stock tops retailing at about $15 (£11.30) and lightweight jackets for about $70 (£53). |
Fast Retailing is the world's third largest retail apparel company and also owns Helmut Lang and J Brand. There are no plans to use the vending machines outside the US. | Fast Retailing is the world's third largest retail apparel company and also owns Helmut Lang and J Brand. There are no plans to use the vending machines outside the US. |