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Where does ‘taking back control’ leave our shopping streets? In cloud cuckoo land Where does ‘taking back control’ leave our local shops? In cloud cuckoo land
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Sat 16 Sep 2017 06.00 BST
Last modified on Sat 2 Dec 2017 17.50 GMT
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Cloud cuckoo land is a country despised by no-nonsense realists, a category of people that Margaret Thatcher felt proud to belong to. If anyone imagined that she would go to parliament and advocate the abolition of the pound sterling, she said, they would be living in cloud cuckoo land. Fair enough. But there again, according to the disputed account of her biographer Hugo Young, she also said it of anyone who believed that the African National Congress – “a typical terrorist organisation” – could become the government of South Africa: they too would belong among the cuckoos and the clouds. (She allegedly said this in 1987; Nelson Mandela took office seven years later.)Cloud cuckoo land is a country despised by no-nonsense realists, a category of people that Margaret Thatcher felt proud to belong to. If anyone imagined that she would go to parliament and advocate the abolition of the pound sterling, she said, they would be living in cloud cuckoo land. Fair enough. But there again, according to the disputed account of her biographer Hugo Young, she also said it of anyone who believed that the African National Congress – “a typical terrorist organisation” – could become the government of South Africa: they too would belong among the cuckoos and the clouds. (She allegedly said this in 1987; Nelson Mandela took office seven years later.)
The German philosopher Arthur Schopenhauer called it Wolkenkuckucksheim, but the place is much the same in any language: an impossible utopia, a landscape of daydream and delusion. Schopenhauer believed philosophy spent too much time up there. More often, it was said to be home to the followers of those political and social movements that believed humanity was morally improvable.The German philosopher Arthur Schopenhauer called it Wolkenkuckucksheim, but the place is much the same in any language: an impossible utopia, a landscape of daydream and delusion. Schopenhauer believed philosophy spent too much time up there. More often, it was said to be home to the followers of those political and social movements that believed humanity was morally improvable.
Aristophanes coined the phrase in his comedy The Birds, first performed at a festival in 414BC, in which a couple of midlife-crisis Athenians decide, for complicated and fantastical reasons, to persuade the local bird population to build a city in the sky. What to call it? A couple of names are rejected until the chorus leader suggests that it should reflect its airy situation. And so the cleverer of the Athenians devises Nephelokokkygia, straightforwardly, out of components of the classical Greek for cloud + cuckoo + land, which received its early English translation as “cuckoo cloud land” in Henry F Cary’s edition of 1824.Aristophanes coined the phrase in his comedy The Birds, first performed at a festival in 414BC, in which a couple of midlife-crisis Athenians decide, for complicated and fantastical reasons, to persuade the local bird population to build a city in the sky. What to call it? A couple of names are rejected until the chorus leader suggests that it should reflect its airy situation. And so the cleverer of the Athenians devises Nephelokokkygia, straightforwardly, out of components of the classical Greek for cloud + cuckoo + land, which received its early English translation as “cuckoo cloud land” in Henry F Cary’s edition of 1824.
By the 20th century, and now with its parts in the familiar order, it had become a chiding phrase for daydreaming children. Chrissie Harper, now 77, grew up with a stepfather, a retired sea captain, who said it to her often in their house in the Surrey town of Camberley. “I don’t know where your mind is half the time,” he would say. “You’re living in cloud cuckoo land. Why don’t you concentrate?”By the 20th century, and now with its parts in the familiar order, it had become a chiding phrase for daydreaming children. Chrissie Harper, now 77, grew up with a stepfather, a retired sea captain, who said it to her often in their house in the Surrey town of Camberley. “I don’t know where your mind is half the time,” he would say. “You’re living in cloud cuckoo land. Why don’t you concentrate?”
Did this reprimand have any effect? What we know is that many years later – in 1982 – Chrissie Harper opened a vintage clothes shop in north London, and remembering her stepfather’s kindly admonition called it Cloud Cuckoo Land and painted the facade in baby blue.Did this reprimand have any effect? What we know is that many years later – in 1982 – Chrissie Harper opened a vintage clothes shop in north London, and remembering her stepfather’s kindly admonition called it Cloud Cuckoo Land and painted the facade in baby blue.
Vintage clothes were a relatively new idea. The trade in secondhand clothes was as old as rag-and-bone men; as late as the 1960s, for example, dead men’s suits were collected from widows’ houses in Glasgow and sold in street markets or exported in bulk to poor African countries where pinstripes found a demand. But the vintage clothes business had different origins – in the playfulness and “dressing-up” instincts of the 1960s, combined with a new appreciation of well-made but often quite ordinary clothes as beautiful objects of their time, much like the brown furniture in the antique trade that flourished in Camden Passage, the Islington lane just around the corner from Chrissie’s shop.Vintage clothes were a relatively new idea. The trade in secondhand clothes was as old as rag-and-bone men; as late as the 1960s, for example, dead men’s suits were collected from widows’ houses in Glasgow and sold in street markets or exported in bulk to poor African countries where pinstripes found a demand. But the vintage clothes business had different origins – in the playfulness and “dressing-up” instincts of the 1960s, combined with a new appreciation of well-made but often quite ordinary clothes as beautiful objects of their time, much like the brown furniture in the antique trade that flourished in Camden Passage, the Islington lane just around the corner from Chrissie’s shop.
It seems odd to write in the past tense. In the 1970s and 80s, when the crowds were at their thickest in Camden Passage, it was hard to imagine a middle-class future without scrubbed pine tables or oak chests of drawers; or the amusing things – a phrenology head, a tin toy, a stuffed canary – that might stand on them. Who could have foreseen that muted greys, clean lines and space were what people would soon be after?It seems odd to write in the past tense. In the 1970s and 80s, when the crowds were at their thickest in Camden Passage, it was hard to imagine a middle-class future without scrubbed pine tables or oak chests of drawers; or the amusing things – a phrenology head, a tin toy, a stuffed canary – that might stand on them. Who could have foreseen that muted greys, clean lines and space were what people would soon be after?
The change in fashion thinned out the shops and the stalls, though buyers from Europe and the US still came, and vintage clothes did better than furniture. A kimono is an easier item to transport than a sideboard. Cloud Cuckoo Land wasn’t the only vintage clothes shop in or near Camden Passage – Annie’s, which is bigger and longer established, stands only yards away – and their future looked secure.The change in fashion thinned out the shops and the stalls, though buyers from Europe and the US still came, and vintage clothes did better than furniture. A kimono is an easier item to transport than a sideboard. Cloud Cuckoo Land wasn’t the only vintage clothes shop in or near Camden Passage – Annie’s, which is bigger and longer established, stands only yards away – and their future looked secure.
The shops had a loyal following. Kate Moss came to Camden Passage to buy an old handbag. Production teams from films such as The Great Gatsby would turn up to buy period dresses, and then, with any luck, the films would create a market for more of the same among the women who watched them. But soon these shops too will be part of the past. Cloud Cuckoo Land closed last Saturday; Annie’s is unlikely to last beyond the date its lease runs out, in December next year.The shops had a loyal following. Kate Moss came to Camden Passage to buy an old handbag. Production teams from films such as The Great Gatsby would turn up to buy period dresses, and then, with any luck, the films would create a market for more of the same among the women who watched them. But soon these shops too will be part of the past. Cloud Cuckoo Land closed last Saturday; Annie’s is unlikely to last beyond the date its lease runs out, in December next year.
A loss in charm and interest will matter to many people; but not to an owner sweating his assets from a distant villaA loss in charm and interest will matter to many people; but not to an owner sweating his assets from a distant villa
Rent, and not a change in fashion, is what has destroyed them. Cloud Cuckoo Land’s premises comprise a 16ft-by-10ft front shop, a 6ft-by-8ft washroom at the rear, and storage space in the floor above. For this, Chrissie Harper was paying £16,200 a year rent and £8,000 in rates. Recently her landlord gave notice that it was more than doubling the rent, to £37,680. She offered £23,000. The landlord refused negotiation and asked that the keys be returned on 13 September. “I was in shock. I thought they couldn’t mean it. I loved this shop. I thought they’d have to carry me out of it in a box,” she said this week, but by then the shop was empty and her husband was painting its interior, readying it for an inspection by the landlord’s agents.Rent, and not a change in fashion, is what has destroyed them. Cloud Cuckoo Land’s premises comprise a 16ft-by-10ft front shop, a 6ft-by-8ft washroom at the rear, and storage space in the floor above. For this, Chrissie Harper was paying £16,200 a year rent and £8,000 in rates. Recently her landlord gave notice that it was more than doubling the rent, to £37,680. She offered £23,000. The landlord refused negotiation and asked that the keys be returned on 13 September. “I was in shock. I thought they couldn’t mean it. I loved this shop. I thought they’d have to carry me out of it in a box,” she said this week, but by then the shop was empty and her husband was painting its interior, readying it for an inspection by the landlord’s agents.
The ultimate owner of the property lives some distance away. Nobody in the vicinity of Camden Passage, where some years ago one of his companies bought nine properties for what looks like a bargain price of £3.35m, can ever remember seeing him. Now, thanks to an illuminating report by Koos Couvée, one of only two reporters on the local freesheet, the Islington Tribune, we know him to be John Christodoulou, a Cyprus-born British property developer with significant interests in London’s Docklands, Liverpool and Manchester.The ultimate owner of the property lives some distance away. Nobody in the vicinity of Camden Passage, where some years ago one of his companies bought nine properties for what looks like a bargain price of £3.35m, can ever remember seeing him. Now, thanks to an illuminating report by Koos Couvée, one of only two reporters on the local freesheet, the Islington Tribune, we know him to be John Christodoulou, a Cyprus-born British property developer with significant interests in London’s Docklands, Liverpool and Manchester.
A billionaire, Christodoulou has appeared on the Sunday Times Rich List, and lives in the tax haven of Monaco. The Yianis Group, of which he is the sole owner, includes Yianis Holdings TC Limited, a company incorporated in the British Virgin Islands and the sole owner of Islington Benwell 2 Limited, which in turn is listed in Companies House as the “relevant legal entity” controlling at least three-quarters of the shares of Islington Benwell 3 Limited, which has assets of £38m and takes rent from several premises including Cloud Cuckoo Land and Annie’s, where an annual rent of £53,500 will need to be paid until the end of 2018.A billionaire, Christodoulou has appeared on the Sunday Times Rich List, and lives in the tax haven of Monaco. The Yianis Group, of which he is the sole owner, includes Yianis Holdings TC Limited, a company incorporated in the British Virgin Islands and the sole owner of Islington Benwell 2 Limited, which in turn is listed in Companies House as the “relevant legal entity” controlling at least three-quarters of the shares of Islington Benwell 3 Limited, which has assets of £38m and takes rent from several premises including Cloud Cuckoo Land and Annie’s, where an annual rent of £53,500 will need to be paid until the end of 2018.
“Another nail in the passage’s coffin” was how the Tribune headlined Couvée’s story. Annie Moss, who owns Annie’s, foresees an alley that will eventually be a monoculture of food and drink; never an ostrich feather, a secondhand book or a bundle of silver teaspoons to be seen. The loss in charm and interest will matter to many people; but not, it seems safe to say, to an owner sweating his assets from a distant villa on the Mediterranean while the rest of us come to terms with the new Pottersville.“Another nail in the passage’s coffin” was how the Tribune headlined Couvée’s story. Annie Moss, who owns Annie’s, foresees an alley that will eventually be a monoculture of food and drink; never an ostrich feather, a secondhand book or a bundle of silver teaspoons to be seen. The loss in charm and interest will matter to many people; but not, it seems safe to say, to an owner sweating his assets from a distant villa on the Mediterranean while the rest of us come to terms with the new Pottersville.
How does the phrase “taking back control” work in this context? How would we achieve it? What measures would be put in place against the frightening mobility of capital and the greed of both the near and the faraway rich? Even our knowledge of these things is in jeopardy – I know who ultimately owns Cloud Cuckoo Land only because of the Islington Tribune, and how long the Islington Tribune will last is anyone’s guess. Taking back control! Our world, and not the idealist’s, has become the true home of daydream and delusion.How does the phrase “taking back control” work in this context? How would we achieve it? What measures would be put in place against the frightening mobility of capital and the greed of both the near and the faraway rich? Even our knowledge of these things is in jeopardy – I know who ultimately owns Cloud Cuckoo Land only because of the Islington Tribune, and how long the Islington Tribune will last is anyone’s guess. Taking back control! Our world, and not the idealist’s, has become the true home of daydream and delusion.
• Ian Jack is a Guardian columnist• Ian Jack is a Guardian columnist
Small businessSmall business
OpinionOpinion
LondonLondon
Retail industryRetail industry
PropertyProperty
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