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Apple sells fewer phones but profits rise | Apple sells fewer phones but profits rise |
(35 minutes later) | |
Apple sold 77.3 million iPhones in the final months of 2017, slightly fewer than during the same period in the prior year. | Apple sold 77.3 million iPhones in the final months of 2017, slightly fewer than during the same period in the prior year. |
But higher prices compensated for the dip, lifting the firm's profits in the quarter to more than $20bn (£14bn). | But higher prices compensated for the dip, lifting the firm's profits in the quarter to more than $20bn (£14bn). |
The record results, which included strong growth in Japan, were the first to provide a glimpse of sales of the firm's expensive iPhone X. | The record results, which included strong growth in Japan, were the first to provide a glimpse of sales of the firm's expensive iPhone X. |
Apple boss Tim Cook said iPhone X sales surpassed the firm's expectations. | Apple boss Tim Cook said iPhone X sales surpassed the firm's expectations. |
Apple released the 10th anniversary phone, which starts at about $1,000, in November. It has been the top-selling phone every week since, Mr Cook said. | Apple released the 10th anniversary phone, which starts at about $1,000, in November. It has been the top-selling phone every week since, Mr Cook said. |
Investors had been worried that demand for the firm's products may be dimming. | Investors had been worried that demand for the firm's products may be dimming. |
The number of iPhones sold in the period slipped 1% year-on-year, but Apple executives said it was important to remember that the quarter was one week shorter than in 2016. | |
Quarterly revenue climbed 13% year-on-year to a record $88.3bn. |