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| Black Panther hunts down second biggest ever Marvel opening at UK box office | Black Panther hunts down second biggest ever Marvel opening at UK box office |
| (about 13 hours later) | |
| The winner: Black Panther | The winner: Black Panther |
| As the release date approached, it was becoming increasingly apparent that Disney and Marvel’s decision to mount the first major black superhero movie was going to pay off richly – in the US, at least. And, indeed, Black Panther delivered $235m (£167m) in North America over the four-day President’s Day holiday weekend, with African-American cinemagoers representing 37% of the audience. | As the release date approached, it was becoming increasingly apparent that Disney and Marvel’s decision to mount the first major black superhero movie was going to pay off richly – in the US, at least. And, indeed, Black Panther delivered $235m (£167m) in North America over the four-day President’s Day holiday weekend, with African-American cinemagoers representing 37% of the audience. |
| Outcomes in foreign markets – where films featuring black actors and characters have traditionally performed less well relative to the US – were not so assured. In the UK, though, Disney will be pretty delighted with the achieved result: £10.48m over the three days, and £17.7m including previews on Tuesday, Wednesday and Thursday, taking advantage of the half-term school holiday. That number is bigger than the entire UK run for previous Marvel titles Ant-Man, Thor, Captain America: The First Avenger and Iron Man. | Outcomes in foreign markets – where films featuring black actors and characters have traditionally performed less well relative to the US – were not so assured. In the UK, though, Disney will be pretty delighted with the achieved result: £10.48m over the three days, and £17.7m including previews on Tuesday, Wednesday and Thursday, taking advantage of the half-term school holiday. That number is bigger than the entire UK run for previous Marvel titles Ant-Man, Thor, Captain America: The First Avenger and Iron Man. |
| Including previews, Black Panther has achieved the second-biggest UK opening for a Marvel title, after The Avengers: Age of Ultron (£18.1m). However, going strictly by three-day weekend numbers, the film also fell short of debuts for the likes of Marvel Avengers Assemble, Captain America: Civil War and Iron Man 3. Overall, Black Panther delivered $169m in non-US markets, which makes for a global debut of $404m. Russia, Japan and China have yet to open. | Including previews, Black Panther has achieved the second-biggest UK opening for a Marvel title, after The Avengers: Age of Ultron (£18.1m). However, going strictly by three-day weekend numbers, the film also fell short of debuts for the likes of Marvel Avengers Assemble, Captain America: Civil War and Iron Man 3. Overall, Black Panther delivered $169m in non-US markets, which makes for a global debut of $404m. Russia, Japan and China have yet to open. |
| The classy hit: The Shape of Water | The classy hit: The Shape of Water |
| Launching into a crowded market of awards-season titles, Guillermo del Toro’s The Shape of Water got off to an encouraging start with £1.55m from 480 cinemas, and £2.47m including previews on Wednesday and Thursday. Fox’s decision to wait until closer to the Bafta film awards ceremony (on 18 February), after rival Oscar-bait titles had already had their runs at audiences, and also capitalising on Valentine’s Day, is so far paying off. | Launching into a crowded market of awards-season titles, Guillermo del Toro’s The Shape of Water got off to an encouraging start with £1.55m from 480 cinemas, and £2.47m including previews on Wednesday and Thursday. Fox’s decision to wait until closer to the Bafta film awards ceremony (on 18 February), after rival Oscar-bait titles had already had their runs at audiences, and also capitalising on Valentine’s Day, is so far paying off. |
| Despite swinging for multiplex audiences with his English-language films, Del Toro has never achieved blockbuster success in the UK, where his biggest hits to date are Blade 2 (£9.12m) and Pacific Rim (£8.39m). His last film Crimson Peak sputtered to £2.54m lifetime. It’s early days yet, but The Shape of Water could end up providing the director’s biggest hit to date. | |
| The scorching screen average: Lady Bird | The scorching screen average: Lady Bird |
| While Black Panther achieved the weekend chart’s highest three-day site average (£17,907), the Marvel film had the benefit of play across multiple screens at multiplex venues. Lady Bird, delivering the weekend’s second-highest average of £15,822, achieved its powerful numbers without any such boost. | While Black Panther achieved the weekend chart’s highest three-day site average (£17,907), the Marvel film had the benefit of play across multiple screens at multiplex venues. Lady Bird, delivering the weekend’s second-highest average of £15,822, achieved its powerful numbers without any such boost. |
| Universal released Greta Gerwig’s film in just 10 cinemas – thus making it eligible to compete in this year’s Bafta film awards, which were handed out on Sunday. Lady Bird posted a scorching debut of £158,000 from those 10 sites, rising to £184,000 including previews. The film expands nationally from this Friday. | Universal released Greta Gerwig’s film in just 10 cinemas – thus making it eligible to compete in this year’s Bafta film awards, which were handed out on Sunday. Lady Bird posted a scorching debut of £158,000 from those 10 sites, rising to £184,000 including previews. The film expands nationally from this Friday. |
| Distributor eOne opted for a similar strategy with I, Tonya; however, it is billing this particular platform release as a preview, and comScore didn’t include it in the official weekend data. Universal and eOne essentially got their films into the marketplace and qualifying for Bafta without the full release of either title having to go head-to-head with the opening of The Shape of Water. | Distributor eOne opted for a similar strategy with I, Tonya; however, it is billing this particular platform release as a preview, and comScore didn’t include it in the official weekend data. Universal and eOne essentially got their films into the marketplace and qualifying for Bafta without the full release of either title having to go head-to-head with the opening of The Shape of Water. |
| The gravity-defier: The Greatest Showman | The gravity-defier: The Greatest Showman |
| Another week, another powerful performance at UK cinemas for The Greatest Showman. The Hugh Jackman musical was dead level against the previous session, delivering eighth-weekend takings of £1.93m, for a total after 55 days of £30.4m. That number is already ahead of La La Land, hitherto the biggest musical based on newly composed songs. With the singalong version arriving in cinemas on Friday, the industry is now wondering if The Greatest Showman might end up with numbers approaching Les Misérables, currently the second-biggest musical of all time in the UK, with £40.8m. Top is Mamma Mia!, with £68.6m. | Another week, another powerful performance at UK cinemas for The Greatest Showman. The Hugh Jackman musical was dead level against the previous session, delivering eighth-weekend takings of £1.93m, for a total after 55 days of £30.4m. That number is already ahead of La La Land, hitherto the biggest musical based on newly composed songs. With the singalong version arriving in cinemas on Friday, the industry is now wondering if The Greatest Showman might end up with numbers approaching Les Misérables, currently the second-biggest musical of all time in the UK, with £40.8m. Top is Mamma Mia!, with £68.6m. |
| The half-term hits: Coco and Early Man | The half-term hits: Coco and Early Man |
| Rising respectively by 15% and 2% from the previous session, Coco and Early Man delivered sturdy performances, taking advantage of the half-term holiday. Across the 10-day holiday period (February 9-18), Coco added £4.80m to its total, and Early Man added £4.37m. Totals respectively are £15.3m and £8.54m. | Rising respectively by 15% and 2% from the previous session, Coco and Early Man delivered sturdy performances, taking advantage of the half-term holiday. Across the 10-day holiday period (February 9-18), Coco added £4.80m to its total, and Early Man added £4.37m. Totals respectively are £15.3m and £8.54m. |
| Coco has already overtaken the worst-performing Pixar movies (Cars 3 and The Good Dinosaur) and will soon overtake Cars 2 and Cars, but realistically will not end up in the pantheon of the animation giant’s best UK box office performers. | Coco has already overtaken the worst-performing Pixar movies (Cars 3 and The Good Dinosaur) and will soon overtake Cars 2 and Cars, but realistically will not end up in the pantheon of the animation giant’s best UK box office performers. |
| The market | The market |
| Thanks to the arrival of Black Panther, overall the UK market is a stonking 90% up on the previous frame, and also 53% up on the equivalent weekend from 2017, when John Wick: Chapter 2 was the top new title. The coming session welcomes grey-pound romance Finding Your Feet and the expansions of Lady Bird and I, Tonya – nothing, in other words, that is going to mount a challenge to Black Panther. | Thanks to the arrival of Black Panther, overall the UK market is a stonking 90% up on the previous frame, and also 53% up on the equivalent weekend from 2017, when John Wick: Chapter 2 was the top new title. The coming session welcomes grey-pound romance Finding Your Feet and the expansions of Lady Bird and I, Tonya – nothing, in other words, that is going to mount a challenge to Black Panther. |
| Top 10 films, 16-18 February | Top 10 films, 16-18 February |
| 1. Black Panther, £17,700,000 from 585 sites (new) | 1. Black Panther, £17,700,000 from 585 sites (new) |
| 2. Fifty Shades Freed, £2,730,197 from 587 sites. Total: £13,361,739 (two weeks) | 2. Fifty Shades Freed, £2,730,197 from 587 sites. Total: £13,361,739 (two weeks) |
| 3. The Shape of Water, £2,466,217 from 480 sites (new) | 3. The Shape of Water, £2,466,217 from 480 sites (new) |
| 4. The Greatest Showman, £1,927,367 from 502 sites. Total: £30,414,668 (eight weeks) | 4. The Greatest Showman, £1,927,367 from 502 sites. Total: £30,414,668 (eight weeks) |
| 5. Coco, £1,400,000 from 651 sites. Total: £15,256,165 (five weeks) | 5. Coco, £1,400,000 from 651 sites. Total: £15,256,165 (five weeks) |
| 6. Early Man, £1,154,533 from 655 sites. Total: £8,540,993 (four weeks) | 6. Early Man, £1,154,533 from 655 sites. Total: £8,540,993 (four weeks) |
| 7. Darkest Hour, £553,150 from 386 sites. Total: £21,940,829 (six weeks) | 7. Darkest Hour, £553,150 from 386 sites. Total: £21,940,829 (six weeks) |
| 8. Jumanji: Welcome to the Jungle, £456,414 from 353 sites. Total: £37,197,072 (nine weeks) | 8. Jumanji: Welcome to the Jungle, £456,414 from 353 sites. Total: £37,197,072 (nine weeks) |
| 9. Three Billboards Outside Ebbing, Missouri, £408,480 from 260 sites. Total: £11,366,703 (six weeks) | 9. Three Billboards Outside Ebbing, Missouri, £408,480 from 260 sites. Total: £11,366,703 (six weeks) |
| 10. Maze Runner: The Death Cure, £326,033 from 334 sites. Total: £6,389,338 (four weeks) | 10. Maze Runner: The Death Cure, £326,033 from 334 sites. Total: £6,389,338 (four weeks) |
| Other openers | Other openers |
| Father Figures, £250,465 from 323 sites | Father Figures, £250,465 from 323 sites |
| Lady Bird, £184,254 (including £26,038 previews) from 10 sites | Lady Bird, £184,254 (including £26,038 previews) from 10 sites |
| Detective Chinatown 2, £57,024 from 11 sites | Detective Chinatown 2, £57,024 from 11 sites |
| Laavaan Phere, £36,662 from 10 sites | Laavaan Phere, £36,662 from 10 sites |
| Monkey King 3: Kingdom of Women, £9,040 from 11 sites | Monkey King 3: Kingdom of Women, £9,040 from 11 sites |
| Naachiyaar, £8,279 from 15 sites | Naachiyaar, £8,279 from 15 sites |
| Hadi Be Oglum, £3,235 from two sites | Hadi Be Oglum, £3,235 from two sites |
| Thanks to comScore. All figures relate to takings in UK and Ireland cinemas. | Thanks to comScore. All figures relate to takings in UK and Ireland cinemas. |
| Black Panther | Black Panther |
| Box office analysis: UK | Box office analysis: UK |
| The Shape of Water | The Shape of Water |
| Lady Bird | Lady Bird |
| The Greatest Showman | The Greatest Showman |
| Superhero movies | Superhero movies |
| Science fiction and fantasy | Science fiction and fantasy |
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