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| TV campaign urges energy saving | TV campaign urges energy saving |
| (about 4 hours later) | |
| A campaign encouraging people in Wales to help fight climate change is being launched by the assembly government. | A campaign encouraging people in Wales to help fight climate change is being launched by the assembly government. |
| A bilingual television advert narrated by comedian Rob Brydon and actor Daniel Evans urges people to make small changes like turning off TV sets. | A bilingual television advert narrated by comedian Rob Brydon and actor Daniel Evans urges people to make small changes like turning off TV sets. |
| It aims to educate householders that small behaviour changes can help Wales achieve its target of reducing emissions by 3% every year from 2011. | It aims to educate householders that small behaviour changes can help Wales achieve its target of reducing emissions by 3% every year from 2011. |
| Opposition AMs said ministers should focus on boosting energy efficiency. | Opposition AMs said ministers should focus on boosting energy efficiency. |
| In a year, households in Wales waste enough electricity by leaving appliances on standby to light 630,000 homes for 12 months. | In a year, households in Wales waste enough electricity by leaving appliances on standby to light 630,000 homes for 12 months. |
| The campaign aims to show that every action people take can reduce their carbon footprint and save money. | The campaign aims to show that every action people take can reduce their carbon footprint and save money. |
| For example, if everyone in Wales boiled only the water they needed to make a cup of tea instead of filling the kettle to the top, Welsh households could save £6m on electricity bills in a year. | For example, if everyone in Wales boiled only the water they needed to make a cup of tea instead of filling the kettle to the top, Welsh households could save £6m on electricity bills in a year. |
| This campaign marks a major step in encouraging people in Wales to change their habits Jane Davidson AM | This campaign marks a major step in encouraging people in Wales to change their habits Jane Davidson AM |
| Environment Minister Jane Davidson said it was the responsibility of everyone, from individuals to big businesses, to do their bit to help reduce the carbon footprint. | Environment Minister Jane Davidson said it was the responsibility of everyone, from individuals to big businesses, to do their bit to help reduce the carbon footprint. |
| The changes people made did not have to be radical ones either, she said. | The changes people made did not have to be radical ones either, she said. |
| "This can be simply turning off your mobile phone charger when you don't need it or not running the tap as you clean your teeth," she said. | "This can be simply turning off your mobile phone charger when you don't need it or not running the tap as you clean your teeth," she said. |
| "Climate change is a real challenge for us all. This campaign marks a major step in encouraging people in Wales to change their habits." | "Climate change is a real challenge for us all. This campaign marks a major step in encouraging people in Wales to change their habits." |
| People are being urged to log on to a new bilingual online carbon calculator, to work out their carbon footprint by gathering simple information about how they use gas, electricity and their travel choices. | People are being urged to log on to a new bilingual online carbon calculator, to work out their carbon footprint by gathering simple information about how they use gas, electricity and their travel choices. |
| The calculator will give people their own action plan showing the actions they can take which will make a difference to Wales' carbon footprint. | The calculator will give people their own action plan showing the actions they can take which will make a difference to Wales' carbon footprint. |
| The assembly government has already established a Climate Change Commission and published a renewable energy route map for Wales. | |
| The opposition have welcomed the campaign, but say it is time for the government to move its policy away from wind farms, and focus solely on boosting energy efficiency. | The opposition have welcomed the campaign, but say it is time for the government to move its policy away from wind farms, and focus solely on boosting energy efficiency. |