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You can find the current article at its original source at https://www.theguardian.com/society/2018/nov/13/milkshakes-freakshakes-targeted-by-sugar-campaigners
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| Milkshakes targeted by sugar campaigners | Milkshakes targeted by sugar campaigners |
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| Some milkshakes sold in high street restaurants and fast food chains – and popular with children – are laden with unacceptably unhealthy amounts of sugar and calories, according to a survey by a health campaign group. | Some milkshakes sold in high street restaurants and fast food chains – and popular with children – are laden with unacceptably unhealthy amounts of sugar and calories, according to a survey by a health campaign group. |
| Among them is a “freakshake” – a mashup of drink, dessert and toppings – containing 39 teaspoons of sugar, which is more than six times the recommended daily amount of sugar for a child aged seven to 10, while others contain more than half the daily limit for calories for an adult. | Among them is a “freakshake” – a mashup of drink, dessert and toppings – containing 39 teaspoons of sugar, which is more than six times the recommended daily amount of sugar for a child aged seven to 10, while others contain more than half the daily limit for calories for an adult. |
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| Action on Sugar, which has published the findings as part of Sugar Awareness Week, has urged the government to introduce mandatory “traffic light” colour-coded nutritional labelling across all menus and to ban the sale of milkshakes that exceed a calorie limit of 300 kcal per serving. It has been supported by other health charities and people such as the campaigner Hugh Fearnley-Whittingstall. | Action on Sugar, which has published the findings as part of Sugar Awareness Week, has urged the government to introduce mandatory “traffic light” colour-coded nutritional labelling across all menus and to ban the sale of milkshakes that exceed a calorie limit of 300 kcal per serving. It has been supported by other health charities and people such as the campaigner Hugh Fearnley-Whittingstall. |
| The health group has called for transparency and consistency of nutritional information – some chains do not publish it in their outlets or online – and criticises those which engage in “unacceptable marketing” which encourages consumers to indulge in their drinks and desserts on a regular – even daily – basis. | The health group has called for transparency and consistency of nutritional information – some chains do not publish it in their outlets or online – and criticises those which engage in “unacceptable marketing” which encourages consumers to indulge in their drinks and desserts on a regular – even daily – basis. |
| The family restaurant chain Toby Carvery has been singled out for serving up the most “shocking shake” with its Unicorn freakshake containing 39 teaspoons of sugar, while Five Guys’ banana and chocolate shake contains 37 teaspoons, the equivalent of drinking more than four cans of cola. | The family restaurant chain Toby Carvery has been singled out for serving up the most “shocking shake” with its Unicorn freakshake containing 39 teaspoons of sugar, while Five Guys’ banana and chocolate shake contains 37 teaspoons, the equivalent of drinking more than four cans of cola. |
| Public Health England’s sugar reduction targets include a cap on milkshakes likely to be consumed in a single occasion to 300 calories. However, the Unicorn freakshake has 1,280 kcal per serving, more than half the daily recommended amount of calories for an adult and four times PHE’s proposed calorie limit. An average 25-year-old would need to jog for nearly three hours or vacuum the house for five hours to burn off the calories, Action on Sugar said. | Public Health England’s sugar reduction targets include a cap on milkshakes likely to be consumed in a single occasion to 300 calories. However, the Unicorn freakshake has 1,280 kcal per serving, more than half the daily recommended amount of calories for an adult and four times PHE’s proposed calorie limit. An average 25-year-old would need to jog for nearly three hours or vacuum the house for five hours to burn off the calories, Action on Sugar said. |
| “Despite milkshakes being incorporated into PHE’s sugar reduction programme as part of the government’s childhood obesity plan, it is clear from our survey that much more needs to be done than a 20% reduction”, said Graham MacGregor, professor of cardiovascular medicine at Queen Mary University of London and the chair of Action on Sugar. | “Despite milkshakes being incorporated into PHE’s sugar reduction programme as part of the government’s childhood obesity plan, it is clear from our survey that much more needs to be done than a 20% reduction”, said Graham MacGregor, professor of cardiovascular medicine at Queen Mary University of London and the chair of Action on Sugar. |
| “These very high calorie drinks, if consumed on a daily basis, would result in children becoming obese and suffer[ing] from tooth decay – . That is not acceptable. Such high calorie milkshakes need to be reduced immediately below the 300 kcal per serving.” | “These very high calorie drinks, if consumed on a daily basis, would result in children becoming obese and suffer[ing] from tooth decay – . That is not acceptable. Such high calorie milkshakes need to be reduced immediately below the 300 kcal per serving.” |
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| Toby Carvery said freakshakes only featured on its main menu and were not targeted at children. “We share our nutritional information online for guests to access and we are very mindful of our role in helping guests make informed decisions about what they eat and drink while dining with us,” it said. “We also regularly work with our suppliers to explore ways we can reduce sugar levels in our dishes and have also committed to the PHE sugar reduction programme.” | Toby Carvery said freakshakes only featured on its main menu and were not targeted at children. “We share our nutritional information online for guests to access and we are very mindful of our role in helping guests make informed decisions about what they eat and drink while dining with us,” it said. “We also regularly work with our suppliers to explore ways we can reduce sugar levels in our dishes and have also committed to the PHE sugar reduction programme.” |
| Dr Alison Tedstone, the chief nutritionist at PHE, said: “Milkshakes can contain significant amounts of sugar. Consuming too much sugar contributes to children leaving primary school overweight or obese and suffering with tooth decay. The industry has a key role in helping to tackle this by reducing the amount of sugar we buy and consume and we hope to see them step up to the challenge.” | Dr Alison Tedstone, the chief nutritionist at PHE, said: “Milkshakes can contain significant amounts of sugar. Consuming too much sugar contributes to children leaving primary school overweight or obese and suffering with tooth decay. The industry has a key role in helping to tackle this by reducing the amount of sugar we buy and consume and we hope to see them step up to the challenge.” |
| Louise Meincke, the head of policy at World Cancer Research Fund, said consumers should be helped to make informed choices “as eating too much sugar can lead to weight gain, and living with overweight and obesity increases the risk of developing 12 different types of cancer”. | Louise Meincke, the head of policy at World Cancer Research Fund, said consumers should be helped to make informed choices “as eating too much sugar can lead to weight gain, and living with overweight and obesity increases the risk of developing 12 different types of cancer”. |
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