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| Abortion advice ads 'to be aired' | Abortion advice ads 'to be aired' |
| (about 1 hour later) | |
| Pregnancy advisory services - including abortion information - could be advertised on TV and radio under proposals due to be released. | Pregnancy advisory services - including abortion information - could be advertised on TV and radio under proposals due to be released. |
| Restrictions on condom adverts could also be relaxed, as part of plans aimed at reducing high UK rates of teenage pregnancy and sexual infections. | Restrictions on condom adverts could also be relaxed, as part of plans aimed at reducing high UK rates of teenage pregnancy and sexual infections. |
| They suggest condom adverts could be shown before the 2100 watershed. | They suggest condom adverts could be shown before the 2100 watershed. |
| The idea is part of a review of advertising codes, which will now be put to the public for their views. | The idea is part of a review of advertising codes, which will now be put to the public for their views. |
| The review - by the Committee of Advertising Practice (CAP) and the Broadcast Committee on Advertising Practice (BCAP) - has also proposed tighter controls over environmental claims and stricter rules to protect children. | The review - by the Committee of Advertising Practice (CAP) and the Broadcast Committee on Advertising Practice (BCAP) - has also proposed tighter controls over environmental claims and stricter rules to protect children. |
| The two committees will also oversee a public consultation, which closes on 19 June. | |
| Currently, Channel 4 is the only channel where condoms can be advertised from 1900. | Currently, Channel 4 is the only channel where condoms can be advertised from 1900. |
| BCAP said the Independent Advisory Group on Sexual Health had called for a relaxation of the rules on condom advertising, after a rise in teenage pregnancy and sexually transmitted infections. | BCAP said the Independent Advisory Group on Sexual Health had called for a relaxation of the rules on condom advertising, after a rise in teenage pregnancy and sexually transmitted infections. |
| Our priority is to ensure that the rules remain relevant for the future Andrew BrownCAP/BCAP | Our priority is to ensure that the rules remain relevant for the future Andrew BrownCAP/BCAP |
| It pointed to figures which showed over 11,000 under-16s were diagnosed with chlamydia, herpes, gonorrhoea, syphilis or genital warts from 2002 to 2006. | It pointed to figures which showed over 11,000 under-16s were diagnosed with chlamydia, herpes, gonorrhoea, syphilis or genital warts from 2002 to 2006. |
| But under its proposals, condom commercials would not be allowed around programmes aimed at children under the age of 10. | But under its proposals, condom commercials would not be allowed around programmes aimed at children under the age of 10. |
| Pregnancy advice services, which includes information on abortions, would be allowed to advertise on radio and TV for the first time. Adverts for such services would have to make it clear whether it referred women for abortions. | Pregnancy advice services, which includes information on abortions, would be allowed to advertise on radio and TV for the first time. Adverts for such services would have to make it clear whether it referred women for abortions. |
| Relevant rules | Relevant rules |
| But it also proposes greater protection for children from other commercials, including those for adult-rated computer games. | But it also proposes greater protection for children from other commercials, including those for adult-rated computer games. |
| There would also be tighter controls to stop advertisers exaggerating environmental claims. | There would also be tighter controls to stop advertisers exaggerating environmental claims. |
| Advertisers could not claim their product was free of environmentally-damaging ingredient if that ingredient was not normally found in competing products, or highlight environmental benefits which were a result of legal obligations. | Advertisers could not claim their product was free of environmentally-damaging ingredient if that ingredient was not normally found in competing products, or highlight environmental benefits which were a result of legal obligations. |
| They would also have to base environmental claims on their product's impact across its total life cycle. | They would also have to base environmental claims on their product's impact across its total life cycle. |
| The word "free" would also have to be clarified. | The word "free" would also have to be clarified. |
| Andrew Brown, chairman of CAP and BCAP, said those drawing up the code aimed to set a high bar for social responsibility. | Andrew Brown, chairman of CAP and BCAP, said those drawing up the code aimed to set a high bar for social responsibility. |
| "Our priority is to ensure that the rules remain relevant for the future so that consumers can continue to enjoy and trust the ads they see," he said. | "Our priority is to ensure that the rules remain relevant for the future so that consumers can continue to enjoy and trust the ads they see," he said. |
| "Throughout this process, we sought the views of industry and policymakers and now we want to hear from all other interested parties, including the people that matter the most in advertising, the general public." | "Throughout this process, we sought the views of industry and policymakers and now we want to hear from all other interested parties, including the people that matter the most in advertising, the general public." |
| The advertising codes were reviewed simultaneously for the first time. | The advertising codes were reviewed simultaneously for the first time. |