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General election 2024 live: Leaders hit the campaign trail as Michael Gove steps down - BBC News | General election 2024 live: Leaders hit the campaign trail as Michael Gove steps down - BBC News |
(32 minutes later) | |
Harry Farley | |
Political correspondent, reporting from West Midlands | |
The Labour leader has made a habit of hosting campaign | |
visits at lower league football clubs. | |
He was at Gillingham Football Club in Kent on day one of | |
campaigning earlier this week. Today we’ve been at Stafford Rangers FC, who are | |
in the Northern Premier League, Premier Division. | |
It’s a very deliberate campaign decision, a senior Labour | |
figure tells me. | |
There are mundane practical reasons – it’s a ready-made venue | |
with seating for an event. Visually it’s also very clear where you are (usually | |
because there’s a whopping great sign in the background – in this case | |
‘Stafford Rangers’.) So when local people see the | |
pictures on TV, they know Starmer has been in their patch. | |
But the party is also trying to promote the image of Sir | |
Keir Starmer as a football-loving, ordinary bloke. | |
And the reason it’s often lower league clubs? Mainly, the | |
senior Labour source tells me, it’s because the bigger premier league clubs are | |
in cities where Labour are already confident they will | |
win. | |
Their campaign is focused on smaller towns – parliamentary | |
seats like Stafford that they need to take off the Conservatives in order to | |
win a majority. | |
But the Labour leader will be hoping for better political | |
fortunes than his footballing hosts today. Stafford Rangers lost their last | |
game 6-0 and are being relegated. | |
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