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Tesla robotaxi service rolls out in 'low-key' Texas launch | |
(32 minutes later) | |
Tesla's long-awaited robotaxis rolled out for the first time on roads in Austin, Texas on Sunday. | Tesla's long-awaited robotaxis rolled out for the first time on roads in Austin, Texas on Sunday. |
In videos shared by Tesla on X, a small group of invited analysts, influencers and shareholders were shown participating in paid rides. | In videos shared by Tesla on X, a small group of invited analysts, influencers and shareholders were shown participating in paid rides. |
The small number of vehicles deployed had a human safety operator in the passenger seat, according to reports. | The small number of vehicles deployed had a human safety operator in the passenger seat, according to reports. |
Analysts said the "low-key" robotaxi launch highlights Tesla's big bid to compete with existing self-driving taxi operators in the US and China, as the sector grows. | Analysts said the "low-key" robotaxi launch highlights Tesla's big bid to compete with existing self-driving taxi operators in the US and China, as the sector grows. |
Musk congratulated Tesla's artificial intelligence and chip design teams on the launch in a post on X, writing that it was "culmination of a decade of hard work". | Musk congratulated Tesla's artificial intelligence and chip design teams on the launch in a post on X, writing that it was "culmination of a decade of hard work". |
"Both the AI chip and software teams were built from scratch within Tesla," he added. | "Both the AI chip and software teams were built from scratch within Tesla," he added. |
Ahead of Sunday's pilot, he said in a jokey post that customers would pay "a $4.20 flat fee" for rides in Tesla robotaxis. | Ahead of Sunday's pilot, he said in a jokey post that customers would pay "a $4.20 flat fee" for rides in Tesla robotaxis. |
The small fleet of vehicles do not yet include the Cybercab - the futuristic car concept unveiled by Musk at Tesla's "We, Robot" event in October - which Musk says will be the company's driverless taxi in the future. | The small fleet of vehicles do not yet include the Cybercab - the futuristic car concept unveiled by Musk at Tesla's "We, Robot" event in October - which Musk says will be the company's driverless taxi in the future. |
Instead it was existing Tesla vehicles, with a small "robotaxi" logo on the side, that took to Austin streets on Sunday. | Instead it was existing Tesla vehicles, with a small "robotaxi" logo on the side, that took to Austin streets on Sunday. |
Bidding to beat rivals | |
Forrester analyst Paul Miller described the launch of the pilot as a "low-key affair". | Forrester analyst Paul Miller described the launch of the pilot as a "low-key affair". |
"As expected, only a handful of vehicles are available right now, they only operate in a small part of the city and there's a safety driver in the vehicle in case it encounters situations it cannot handle autonomously," he said. | "As expected, only a handful of vehicles are available right now, they only operate in a small part of the city and there's a safety driver in the vehicle in case it encounters situations it cannot handle autonomously," he said. |
But he added that the move highlighted the company's ambitions to rival firms already offering driverless ride-hailing in the US and around the world. | But he added that the move highlighted the company's ambitions to rival firms already offering driverless ride-hailing in the US and around the world. |
Waymo, owned by Google parent Alphabet, along with Amazon's Zoox, already offer self-driving taxi rides in Austin, as well as in San Francisco, California, and Phoenix, Arizona. | Waymo, owned by Google parent Alphabet, along with Amazon's Zoox, already offer self-driving taxi rides in Austin, as well as in San Francisco, California, and Phoenix, Arizona. |
Meanwhile Uber, which recently announced it would bring forward trials of driverless taxis in the UK, has partnered with Chinese firms Pony.AI, WeRide and Momenta to bring autonomous ride-hailing to more cities outside the US and China. | Meanwhile Uber, which recently announced it would bring forward trials of driverless taxis in the UK, has partnered with Chinese firms Pony.AI, WeRide and Momenta to bring autonomous ride-hailing to more cities outside the US and China. |
Mr Miller said Tesla is betting that the volume of cars it delivers, data it has from vehicles and cheaper, camera-based self-driving tech "will allow it to come from behind and pull ahead" of rivals. | Mr Miller said Tesla is betting that the volume of cars it delivers, data it has from vehicles and cheaper, camera-based self-driving tech "will allow it to come from behind and pull ahead" of rivals. |
But he added that its ability to compete, particularly with Chinese firms dominating the sector, will depend on improvement of its advanced assisted driving system - which Tesla calls Full Self-Driving (FSD). | But he added that its ability to compete, particularly with Chinese firms dominating the sector, will depend on improvement of its advanced assisted driving system - which Tesla calls Full Self-Driving (FSD). |
FSD has been subject to probes by US auto regulators and complaints from customers about its safety. | FSD has been subject to probes by US auto regulators and complaints from customers about its safety. |
"If that FSD system isn't a big leap forward from the driver assistance tech that buyers of regular Teslas already use in some countries, it's going to need a lot of remote monitoring and control from an army of teleoperating safety drivers," Mr Miller said. | |
"This will add to Tesla's costs, and offer plenty of opportunities for embarrassing videos of Tesla robotaxis doing weird things." | "This will add to Tesla's costs, and offer plenty of opportunities for embarrassing videos of Tesla robotaxis doing weird things." |
BBC Tech Correspondent Lily Jamali analyses the 'robocabs' and whether their reliance on camera technology might be undermining the vehicles' safety. | BBC Tech Correspondent Lily Jamali analyses the 'robocabs' and whether their reliance on camera technology might be undermining the vehicles' safety. |
It comes as a number of operators eye the growing market for driverless taxis. | It comes as a number of operators eye the growing market for driverless taxis. |
German car maker Volkswagen believes it could swell to €450bn in size by 2035, according to a recent report by Fortune magazine. | German car maker Volkswagen believes it could swell to €450bn in size by 2035, according to a recent report by Fortune magazine. |
But the rise of self-driving cars and ride-hailing services on US roads has also been met with some scepticism over their safety. | But the rise of self-driving cars and ride-hailing services on US roads has also been met with some scepticism over their safety. |
Tesla said in a post on its X account on Monday that its robotaxi service "will greatly increase safety for vulnerable road users, such as pedestrians & cyclists". | Tesla said in a post on its X account on Monday that its robotaxi service "will greatly increase safety for vulnerable road users, such as pedestrians & cyclists". |
The US National Highway Traffic Safety Administration is reportedly reviewing information from Tesla regarding the safety of its self-driving taxis in bad weather, following a request in May. | The US National Highway Traffic Safety Administration is reportedly reviewing information from Tesla regarding the safety of its self-driving taxis in bad weather, following a request in May. |
General Motors pulled the plug on its Cruise robotaxi project in December after accidents involving its self-driving vehicles. | General Motors pulled the plug on its Cruise robotaxi project in December after accidents involving its self-driving vehicles. |
The company also cited the increasingly competitive market as a reason for suspending its ride-hailing initiative. | The company also cited the increasingly competitive market as a reason for suspending its ride-hailing initiative. |
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