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Thousands attend London's Parade | Thousands attend London's Parade |
(about 2 hours later) | |
More than half a million people lined the streets of central London for the New Year's Day Parade. | More than half a million people lined the streets of central London for the New Year's Day Parade. |
The parade, now in its 24th year, covered a two-mile route, starting at Piccadilly at midday and ending in Parliament Street at 1500 GMT. | The parade, now in its 24th year, covered a two-mile route, starting at Piccadilly at midday and ending in Parliament Street at 1500 GMT. |
This year performers marched the route in reverse to give 100 million US TV watchers the best views of London. | This year performers marched the route in reverse to give 100 million US TV watchers the best views of London. |
The show, which drew the "biggest crowd ever", featured 8,500 performers from 20 countries and 22 London boroughs. | The show, which drew the "biggest crowd ever", featured 8,500 performers from 20 countries and 22 London boroughs. |
'Biggest crowd ever' | 'Biggest crowd ever' |
Organisers said they reversed the route for US broadcasters who wanted their audience to see sights such as Big Ben and Trafalgar Square. | Organisers said they reversed the route for US broadcasters who wanted their audience to see sights such as Big Ben and Trafalgar Square. |
The parade has long been popular in the US and nearly 4,000 Americans took part in 24 different marching bands last year. | The parade has long been popular in the US and nearly 4,000 Americans took part in 24 different marching bands last year. |
The event was broadcast live by about 550 television stations around the world - including in China and Australia - targeting a global audience of 240 million people. | The event was broadcast live by about 550 television stations around the world - including in China and Australia - targeting a global audience of 240 million people. |
Dan Kirkby, the communications director for the parade, said it was "vital" for tourism. | Dan Kirkby, the communications director for the parade, said it was "vital" for tourism. |
The show was broadcast live in several countries including the US and China | |
He said: "We're delighted with the crowd, it's the biggest we've ever had. | He said: "We're delighted with the crowd, it's the biggest we've ever had. |
"These are great pictures of iconic London and we're hoping to get the cash registers ringing for the new year." | "These are great pictures of iconic London and we're hoping to get the cash registers ringing for the new year." |
The Saitama Sakae Baton Team from Japan, Parisian cheerleaders and American marching bands were the highlights of the 2010 parade. | The Saitama Sakae Baton Team from Japan, Parisian cheerleaders and American marching bands were the highlights of the 2010 parade. |
The parade also included a recorded welcome to the crowds from London's town crier Peter Moore, who recorded the greeting before his death earlier this month. | The parade also included a recorded welcome to the crowds from London's town crier Peter Moore, who recorded the greeting before his death earlier this month. |
Mr Moore, who had been the town crier for 31 years, had appeared in every New Year's Day parade since the first in 1987. | Mr Moore, who had been the town crier for 31 years, had appeared in every New Year's Day parade since the first in 1987. |