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Election challenge: Gordon Brown Election challenge: Gordon Brown
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BBC coverage as parties begin their election campaignsBBC coverage as parties begin their election campaigns
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The Conservatives have been outlining some of their new media strategy, stressing that a huge e-mail database is their most valuable tool, says the BBC's Rory Cellan Jones. A party spokesman said: "We're now able to e-mail just short of half a million people. I doubt there's an e-mail database in European politics to rival that."The Conservatives have been outlining some of their new media strategy, stressing that a huge e-mail database is their most valuable tool, says the BBC's Rory Cellan Jones. A party spokesman said: "We're now able to e-mail just short of half a million people. I doubt there's an e-mail database in European politics to rival that."
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