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Apple CEO Tim Cook discusses what it was like to take over for Steve Jobs | Apple CEO Tim Cook discusses what it was like to take over for Steve Jobs |
(40 minutes later) | |
Tim Cook, the Apple CEO who made headlines last week for opting out of a $75m dividend he was set to earn on 1m shares of company stock, sat down at a tech conference in Silicon Valley on Tuesday to answer questions about Apple's past and future. | Tim Cook, the Apple CEO who made headlines last week for opting out of a $75m dividend he was set to earn on 1m shares of company stock, sat down at a tech conference in Silicon Valley on Tuesday to answer questions about Apple's past and future. |
Cook was named CEO of the tech giant in August 2011, taking over the post's duties less than two months before Steve Jobs succumbed to pancreatic cancer. Cook gave a glimpse into a post-Jobs era at the D: All Things D conference, and revealed that the most shocking thing about taking over for Jobs was the daily deluge of e-mails he receives from customers. | Cook was named CEO of the tech giant in August 2011, taking over the post's duties less than two months before Steve Jobs succumbed to pancreatic cancer. Cook gave a glimpse into a post-Jobs era at the D: All Things D conference, and revealed that the most shocking thing about taking over for Jobs was the daily deluge of e-mails he receives from customers. |
"They talk to you as if you are sitting in their living room," Cook said. | "They talk to you as if you are sitting in their living room," Cook said. |
Here are some other noteworthy hints Cook gave about the company: | Here are some other noteworthy hints Cook gave about the company: |
On Ping, Apple's social network for music: | On Ping, Apple's social network for music: |
I was carefully avoiding that. We tried Ping, and I think the customer voted and said, 'This isn't something that I want to put a lot of energy into.' | I was carefully avoiding that. We tried Ping, and I think the customer voted and said, 'This isn't something that I want to put a lot of energy into.' |
On making television a social product (Cook noted that 2.7m Apple TVs have sold in the early months of this year): | On making television a social product (Cook noted that 2.7m Apple TVs have sold in the early months of this year): |
This is an area of intense interest for us. | This is an area of intense interest for us. |
On monitoring overtime for the 700,000 factory workers the company tracks in China: | On monitoring overtime for the 700,000 factory workers the company tracks in China: |
Some people want to work a lot. They want to move and work for a year or two, and then move back to their village and bring back as much money as they can. | Some people want to work a lot. They want to move and work for a year or two, and then move back to their village and bring back as much money as they can. |
Mashable's Peter Pachal: Deeper Facebook connections on the horizon? | |
If Apple does strengthen its relationship with Facebook, it would be further reason for the company to finally do away with Ping, Apple's ill-fated attempt at a social network. Cook said he had thought about killing Ping when a member of the audience asked him about it, but he also noted that some customers really love it. | |
Mathew Ingram from GigaOm was not enlightened: | |
I've read so many dozens of posts about Tim Cook from D10 and I have learned exactly nothing about either him or Apple. |