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Premier League transfers hit £380m Premier League transfers hit £380m
(35 minutes later)
Premier League player spending has moved near to £400m with one day to go.Premier League player spending has moved near to £400m with one day to go.
At the start of the final day of player trading, Deloitte's sport business unit shows that gross transfer spending by Premier League clubs is £380m.At the start of the final day of player trading, Deloitte's sport business unit shows that gross transfer spending by Premier League clubs is £380m.
That, it says, is a similar amount to that seen at the beginning of the final day of transfer activity last summer.That, it says, is a similar amount to that seen at the beginning of the final day of transfer activity last summer.
Big money deals include Robin van Persie's £24m move from Arsenal to Manchester United, and Chelsea's purchase of Eden Hazard for £32m.Big money deals include Robin van Persie's £24m move from Arsenal to Manchester United, and Chelsea's purchase of Eden Hazard for £32m.
Spurs have bought Mousa Dembele from Fulham for £15m, while Liverpool took Joe Allen from Swansea for the same sum.Spurs have bought Mousa Dembele from Fulham for £15m, while Liverpool took Joe Allen from Swansea for the same sum.
"As the final day of the transfer window gets under way, we expect to see Premier League clubs being very active again," said Dan Jones, of Deloitte's Sports Business Group."As the final day of the transfer window gets under way, we expect to see Premier League clubs being very active again," said Dan Jones, of Deloitte's Sports Business Group.
"While spending in this transfer window looks set to be close to record levels, this should be considered in the context of increases of over 70% in the Premier League domestic broadcast deals announced earlier this year."While spending in this transfer window looks set to be close to record levels, this should be considered in the context of increases of over 70% in the Premier League domestic broadcast deals announced earlier this year.
"Once overseas broadcast deals are factored in, the average Premier League club looks set to benefit from at least an additional £25m of revenue per year from next season. ""Once overseas broadcast deals are factored in, the average Premier League club looks set to benefit from at least an additional £25m of revenue per year from next season. "
But he said the key challenge for Premier League clubs remained how to manage costs - notably transfer expenditure and players' wages.But he said the key challenge for Premier League clubs remained how to manage costs - notably transfer expenditure and players' wages.
Top teams hoping to play in European competition also need to pay heed to UEFA's ffinancial fair play regulations, desiring clubs to break even and not spend more then they earn.Top teams hoping to play in European competition also need to pay heed to UEFA's ffinancial fair play regulations, desiring clubs to break even and not spend more then they earn.
Meanwhile, a UK accountancy firm says the continued big spending from Premier League clubs shows the our league is isolated from any fears surrounding the euro currency, unlike many of their European counterparts.
"All of the domestic broadcast deals are done in pounds and they far outweigh the overseas deals, so that is a good buffer against any euro crash," says Pete Hackleton, of the sports and entertainment team at firm Saffery Champness.