This article is from the source 'bbc' and was first published or seen on . It last changed over 40 days ago and won't be checked again for changes.
You can find the current article at its original source at http://www.bbc.co.uk/news/uk-scotland-north-east-orkney-shetland-19487149
The article has changed 6 times. There is an RSS feed of changes available.
Version 0 | Version 1 |
---|---|
Deep-fried Mars bars disowned by chocolate firm | Deep-fried Mars bars disowned by chocolate firm |
(about 2 hours later) | |
Chocolate manufacturing giant Mars has distanced itself from the famous deep-fried Mars bar by seeking a disclaimer. | Chocolate manufacturing giant Mars has distanced itself from the famous deep-fried Mars bar by seeking a disclaimer. |
The Carron Fish Bar in Stonehaven, in Aberdeenshire, claims to be the birthplace of the recipe almost two decades ago. | |
Plans to bid for EU protected geographical status were dropped. | Plans to bid for EU protected geographical status were dropped. |
Mars has written to the owners saying the product is not authorised or endorsed as it does not fit the company's promotion of healthy living. | Mars has written to the owners saying the product is not authorised or endorsed as it does not fit the company's promotion of healthy living. |
A menu disclaimer is being sought. | A menu disclaimer is being sought. |
A Mars spokesperson said: "We are really flattered that customers of Carron Fish Bar like our product so much that it has now become a flagship product for the store. | A Mars spokesperson said: "We are really flattered that customers of Carron Fish Bar like our product so much that it has now become a flagship product for the store. |
"No application for a protected geographical indication has been filed to date. | "No application for a protected geographical indication has been filed to date. |
"Should an application be filed, unfortunately, we wouldn't be able to support it as deep-frying one of our products would go against our commitment to promoting healthy, active lifestyles." | "Should an application be filed, unfortunately, we wouldn't be able to support it as deep-frying one of our products would go against our commitment to promoting healthy, active lifestyles." |
'Craziest takeaway' | |
The deep-fried Mars bar has become synonymous with negative aspects of the Scottish diet since it was first reported in the Daily Record in 1995. | |
The newspaper called the phenomena, with its links to Stonehaven, "Scotland's craziest takeaway" and said "sweet-toothed youngsters are ordering their favourite choc bars deep-fried in batter". | |
By 2004, the reputation of the deep-fried Mars bar had travelled the Atlantic and it was mentioned on the Jay Leno Show in the US. | |
Later that year, UK medical magazine The Lancet published research from two Glasgow-based public health experts who thought the craze could be an urban myth as they had never met anyone who had eaten one. | |
They surveyed hundreds of fish and chip shops in Scotland to find out if "the delicacy" was available and if people were actually buying them. | |
It found 66 shops which sold them, 22% of those who had answered the survey. |