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HTC launches phones with Burmese language fonts | HTC launches phones with Burmese language fonts |
(35 minutes later) | |
Taiwanese smartphone company HTC is the latest to enter the largely untapped Burmese market, as the country opens up to foreign firms. | |
HTC will launch smartphones in the country, also known as Myanmar, on Monday. | HTC will launch smartphones in the country, also known as Myanmar, on Monday. |
The phones will come with a Burmese language on-screen keyboard. Currently, users have to install fonts onto phones, a cumbersome process. | The phones will come with a Burmese language on-screen keyboard. Currently, users have to install fonts onto phones, a cumbersome process. |
Burma has one of the lowest mobile penetration rates in the world. | Burma has one of the lowest mobile penetration rates in the world. |
The country has become one of the hottest frontier markets after its government started implementing reforms to open up the economy, ending decades of military rule. | |
However, Burma's telecommunications sector remains underdeveloped with only two carriers in the country. | |
The government has been trying to bring down the high price of Sim cards but they remain unaffordable for most of the population. | |
The World Bank estimated that in 2011 only 3% of the population had a mobile phone. |