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Bradford looks to build on the Bantams' big fillip for civic pride Bradford looks to build on the Bantams' big fillip for civic pride
(about 1 month later)
Ah well, the dream didn't quite run the course and Bradford City's Bantams are back to preparing for the qualifying rounds of next year's football competitions.Ah well, the dream didn't quite run the course and Bradford City's Bantams are back to preparing for the qualifying rounds of next year's football competitions.
But their fairytale run in the Capital One Cup scored one victory; as plenty of the rueful but cheery supporters leaving London last night told interviewers: "We won the battle of the fans."But their fairytale run in the Capital One Cup scored one victory; as plenty of the rueful but cheery supporters leaving London last night told interviewers: "We won the battle of the fans."
This is probably unfair on the thousands of equally ardent followers of victorious Swansea, but the gutsy togetherness of City's supporters was certainly a welcome part of the media script. Who doesn't love an underdog, a bruised and battered place showing its warm and united side, an ugly duckling's first signs of becoming a swan?This is probably unfair on the thousands of equally ardent followers of victorious Swansea, but the gutsy togetherness of City's supporters was certainly a welcome part of the media script. Who doesn't love an underdog, a bruised and battered place showing its warm and united side, an ugly duckling's first signs of becoming a swan?
Cliché abounds in such subjects but it has been good to see Bradford's virtues given their turn in the limelight with some of the chutzpah so long ingrained in the psychology of neighbouring Leeds. After years of emphasis on community divisions, which certainly exist, the context of most people getting along together is welcome, if no surprise to those with daily business in Bradford. The cosmopolitan nature of the interviews with fans on TV and in the papers has also been striking, even with the caveat that such a range fitted nicely into the generally accepted storyline.Cliché abounds in such subjects but it has been good to see Bradford's virtues given their turn in the limelight with some of the chutzpah so long ingrained in the psychology of neighbouring Leeds. After years of emphasis on community divisions, which certainly exist, the context of most people getting along together is welcome, if no surprise to those with daily business in Bradford. The cosmopolitan nature of the interviews with fans on TV and in the papers has also been striking, even with the caveat that such a range fitted nicely into the generally accepted storyline.
Pre-match hype included a message of support from the Dalai Lama, whose earthly possessions include a Bradford City shirt picked up last year at a conference in Leeds, and an anthem for fans with a verse in Welsh for the Swansea crew. The close relations existing between the club and the large, originally Bangladeshi community in the streets round the Valley Parade ground were highlighted, going back to the help and comfort they gave in the immediate aftermath of the terrible fire in 1985.Pre-match hype included a message of support from the Dalai Lama, whose earthly possessions include a Bradford City shirt picked up last year at a conference in Leeds, and an anthem for fans with a verse in Welsh for the Swansea crew. The close relations existing between the club and the large, originally Bangladeshi community in the streets round the Valley Parade ground were highlighted, going back to the help and comfort they gave in the immediate aftermath of the terrible fire in 1985.
It is easy to undermine this sort of positivism, so fingers crossed for the next six months. But Bradford's good nature has swallowed even the obstreperous George Galloway, and its civic leaders seem determined to press on. Their Bradford Breakthrough organisation, which brings together the city council, university and big business players from the specialist engineers NG Bailey to the Aagrah catering group, is hoping to take advantage of three events in the city in April, May and June.It is easy to undermine this sort of positivism, so fingers crossed for the next six months. But Bradford's good nature has swallowed even the obstreperous George Galloway, and its civic leaders seem determined to press on. Their Bradford Breakthrough organisation, which brings together the city council, university and big business players from the specialist engineers NG Bailey to the Aagrah catering group, is hoping to take advantage of three events in the city in April, May and June.
These are the International Film Festival based at the National Media Museum (a reason on its own for a visit to the city), the Academy of Urbanism's annual conference and the BBC's Bollywood Live as summer gets under way. Breakthrough is going to use them for the first of a series of invitations to 'national opinion formers' to come and see the place for themselves.These are the International Film Festival based at the National Media Museum (a reason on its own for a visit to the city), the Academy of Urbanism's annual conference and the BBC's Bollywood Live as summer gets under way. Breakthrough is going to use them for the first of a series of invitations to 'national opinion formers' to come and see the place for themselves.
The group's chief executive Colin Philpott, who was previously head of the National Media Museum, says:The group's chief executive Colin Philpott, who was previously head of the National Media Museum, says:
We believe Bradford needs to be better at shouting about its strengths. We will be honest about the challenges but we feel that there are so many great things going on in Bradford of which we can be very proud. We believe that by establishing relationships with key national figures, we can increase the chances of Bradford being spoken about favourably across the country thus increasing tourism and investment into the city.We believe Bradford needs to be better at shouting about its strengths. We will be honest about the challenges but we feel that there are so many great things going on in Bradford of which we can be very proud. We believe that by establishing relationships with key national figures, we can increase the chances of Bradford being spoken about favourably across the country thus increasing tourism and investment into the city.
The campaign has encouraging echoes of the 'Bradford - a Surprising Place' initiative run by Maria Glott which first put the city on the tourism map in the 1980s, using that old lure for journalists of long-standing images turned on their head. Breakthrough's first three sessions, each last 24 hours and pegged to the three events, will welcome the national media. I will be retired and growing vegetables by then, but good luck!The campaign has encouraging echoes of the 'Bradford - a Surprising Place' initiative run by Maria Glott which first put the city on the tourism map in the 1980s, using that old lure for journalists of long-standing images turned on their head. Breakthrough's first three sessions, each last 24 hours and pegged to the three events, will welcome the national media. I will be retired and growing vegetables by then, but good luck!
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