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Bentley and Jaguar Land Rover enjoy global sales success Bentley and Jaguar Land Rover enjoy global sales success
(6 months later)
Two of Britain's top car manufacturers, Bentley and Jaguar Land Rover, have seen their sales accelerate strongly in the first quarter of the year amid an ongoing boom in demand from emerging markets.Two of Britain's top car manufacturers, Bentley and Jaguar Land Rover, have seen their sales accelerate strongly in the first quarter of the year amid an ongoing boom in demand from emerging markets.
Indian-owned JLR unveiled its best ever quarterly sales performance, up 17%, compared with the same period the previous year.Indian-owned JLR unveiled its best ever quarterly sales performance, up 17%, compared with the same period the previous year.
Bentley, owned by Volkswagen, performed even better with a 26% increase in first quarter deliveries worldwide.Bentley, owned by Volkswagen, performed even better with a 26% increase in first quarter deliveries worldwide.
The two companies also did well in the UK – with sales up 14% at JLR and 60% at Bentley – bucking a wider trend that expects to see overall British automotive sales close to flat in 2013.The two companies also did well in the UK – with sales up 14% at JLR and 60% at Bentley – bucking a wider trend that expects to see overall British automotive sales close to flat in 2013.
Over 115,000 Jaguar cars were sold worldwide in the first quarter of 2013, while Land Rover notched up over 95,000, giving the latter marque the best performance in its 65-year history.Over 115,000 Jaguar cars were sold worldwide in the first quarter of 2013, while Land Rover notched up over 95,000, giving the latter marque the best performance in its 65-year history.
"Jaguar Land Rover has had a record breaking start to the year reflecting the continued interest in our two great brands and our commitment to delivering desirable products that resonate with customers across the globe," said Phil Popham, a group sales director."Jaguar Land Rover has had a record breaking start to the year reflecting the continued interest in our two great brands and our commitment to delivering desirable products that resonate with customers across the globe," said Phil Popham, a group sales director.
Meanwhile Bentley said its sales growth was led by a strong US market and "outstanding" performance in the Middle East, Asia Pacific and Europe, all helped by the opening of a eight new dealerships.Meanwhile Bentley said its sales growth was led by a strong US market and "outstanding" performance in the Middle East, Asia Pacific and Europe, all helped by the opening of a eight new dealerships.
"Although conditions in some markets are becoming more challenging, we are continuing to increase our market share thanks to our growing global presence and growth in key new markets such as Russia," said Kevin Rose, Bentley's board member for sales."Although conditions in some markets are becoming more challenging, we are continuing to increase our market share thanks to our growing global presence and growth in key new markets such as Russia," said Kevin Rose, Bentley's board member for sales.
Bentley delivered 632 cars to customers in America, a 35% increase on the first quarter of 2012. The Middle East region saw sales up 41% and Asia Pacific up 68%.Bentley delivered 632 cars to customers in America, a 35% increase on the first quarter of 2012. The Middle East region saw sales up 41% and Asia Pacific up 68%.
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