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Channel 4 reports record spending on new programmes | |
(35 minutes later) | |
Channel 4 dipped into its huge cash reserves to spend a record amount last year on programmes such as the Paralympic Games, the channel said. | |
In its annual report, the broadcaster said it spent £434m on new content in 2012. | |
It used 10% of its £290m cash pile to help pay for the programmes, and ran a deficit of £27m for the year. | |
Despite its Paralympic success, Channel 4's share of UK television viewing fell slightly to 11.5%. | |
Revenues from advertising - Channel 4's main source of income - remained broadly unchanged at £844m for the year, but overall revenues fell slightly from £941m in 2011 to £925m. | Revenues from advertising - Channel 4's main source of income - remained broadly unchanged at £844m for the year, but overall revenues fell slightly from £941m in 2011 to £925m. |
Channel 4's chief executive, David Abraham, said using some of its cash reserves was a long-term decision, and was possible because the broadcaster was in surplus in 2010 and 2011. | Channel 4's chief executive, David Abraham, said using some of its cash reserves was a long-term decision, and was possible because the broadcaster was in surplus in 2010 and 2011. |
"Deploying part of our cash surplus, built up across 2010 and 2011, our strategy focused on investments in the organisation's long-term future whilst ensuring that we maximised spend on UK content," he said. | "Deploying part of our cash surplus, built up across 2010 and 2011, our strategy focused on investments in the organisation's long-term future whilst ensuring that we maximised spend on UK content," he said. |
"We entered 2013 debt-free with cash reserves of £261m and will look to repeat this strategy of investing in innovation over the course of 2013." | "We entered 2013 debt-free with cash reserves of £261m and will look to repeat this strategy of investing in innovation over the course of 2013." |
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