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Arcade Fire will release new single, Reflektor, on 9 September Arcade Fire will release new single, Reflektor, on 9 September
(12 days later)
Film-maker Anton Corbijn has revealed that Arcade Fire will release their new single, Reflektor, on 9 September. Corbjin lifted the veil on the band's mysterious "9/9/9" event, explaining that it will mark the international debut of a new music video.Film-maker Anton Corbijn has revealed that Arcade Fire will release their new single, Reflektor, on 9 September. Corbjin lifted the veil on the band's mysterious "9/9/9" event, explaining that it will mark the international debut of a new music video.
"I'm working on a really great song at the moment: Arcade Fire's new single," Corbijn recently told the Daily Beast. "The song is called Reflektor, and you'll be able to see it Monday ... I can't say much more than that, because it's all a surprise. You'll have to watch the TV Monday evening!""I'm working on a really great song at the moment: Arcade Fire's new single," Corbijn recently told the Daily Beast. "The song is called Reflektor, and you'll be able to see it Monday ... I can't say much more than that, because it's all a surprise. You'll have to watch the TV Monday evening!"
For weeks, Arcade Fire's fans have been anticipating Monday, 9 September. That date – 9pm on 9/9 – was part of the grand reveal following the group's underground marketing campaign. Promotions for Reflektor included street art, a secret Instagram account and, most recently, some cryptic teaser videos. Until Corbijn's statement, no one knew whether this date would mark the launch of single, a video, a surprise gig or something else.For weeks, Arcade Fire's fans have been anticipating Monday, 9 September. That date – 9pm on 9/9 – was part of the grand reveal following the group's underground marketing campaign. Promotions for Reflektor included street art, a secret Instagram account and, most recently, some cryptic teaser videos. Until Corbijn's statement, no one knew whether this date would mark the launch of single, a video, a surprise gig or something else.
In fact, Monday's plans are still not entirely clear. Although Reflektor is thought to be the lead single from Arcade Fire's fourth album, it may also be the anchor for a new EP. The owner of the Twitter account @ArcadeFireTube, a fan who has become privy to some of the band's plans, claims that the Montreal group will be unveiling a 12in Reflektor EP on Monday. The record will be seeded to "approved" record shops worldwide, including Glasgow's Love Music and Manchester's Piccadilly Records.In fact, Monday's plans are still not entirely clear. Although Reflektor is thought to be the lead single from Arcade Fire's fourth album, it may also be the anchor for a new EP. The owner of the Twitter account @ArcadeFireTube, a fan who has become privy to some of the band's plans, claims that the Montreal group will be unveiling a 12in Reflektor EP on Monday. The record will be seeded to "approved" record shops worldwide, including Glasgow's Love Music and Manchester's Piccadilly Records.
Based on an earlier announcement, Arcade Fire's album proper won't be out until 29 October. The album was recorded in New York and Montreal with help from LCD Soundsystem's James Murphy.Based on an earlier announcement, Arcade Fire's album proper won't be out until 29 October. The album was recorded in New York and Montreal with help from LCD Soundsystem's James Murphy.
Arcade Fire's previous LP, 2010's The Suburbs, topped the UK albums chart and won a Brit award for best international album.Arcade Fire's previous LP, 2010's The Suburbs, topped the UK albums chart and won a Brit award for best international album.
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