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| Bath Magazine apologises over Boston marathon bombings copycat image | Bath Magazine apologises over Boston marathon bombings copycat image |
| (35 minutes later) | |
| A magazine says it is "truly sorry" for copying a cover published in tribute to the Boston marathon bombing victims. | A magazine says it is "truly sorry" for copying a cover published in tribute to the Boston marathon bombing victims. |
| The Bath Magazine printed its version of the famous Boston magazine cover, which features running shoes in the shape of a heart, to promote the British city's own half marathon. | The Bath Magazine printed its version of the famous Boston magazine cover, which features running shoes in the shape of a heart, to promote the British city's own half marathon. |
| After the copycat cover was unveiled, Boston magazine's SI Rosenbaum tweeted: "Hey Bath, who died in your marathon?" | |
| Three people were killed and about 260 injured in the outrage last April. | Three people were killed and about 260 injured in the outrage last April. |
| In its tribute to them, Boston, a monthly magazine covering life in the US city, printed its now famous cover showing the running shoes in a heart shape with the message: "We Will Finish The Race". | In its tribute to them, Boston, a monthly magazine covering life in the US city, printed its now famous cover showing the running shoes in a heart shape with the message: "We Will Finish The Race". |
| The Bath version shows a very similar image but its front page slogan reads: "Love the Bath Half". | The Bath version shows a very similar image but its front page slogan reads: "Love the Bath Half". |
| The free magazine has been accused of being disrespectful of the victims of the Boston terrorist attack, and of plagiarism. | The free magazine has been accused of being disrespectful of the victims of the Boston terrorist attack, and of plagiarism. |
| Dave Mouncey, from Bristol, who ran in the Boston marathon last April, said: "I can't believe they copied it so exactly when the Boston magazine is associated with tragedy and people losing their lives." | Dave Mouncey, from Bristol, who ran in the Boston marathon last April, said: "I can't believe they copied it so exactly when the Boston magazine is associated with tragedy and people losing their lives." |
| He added: "The atmosphere that day went from being a happy place - a public holiday - to one of shock and disbelief, to a dark moment in the city's history." | He added: "The atmosphere that day went from being a happy place - a public holiday - to one of shock and disbelief, to a dark moment in the city's history." |
| The Boston magazine, which says its cover helped it raise more than £75,000 ($125,000) for the One Fund, a charity to help those affected by the bombing, has published a response to the Bath Magazine. | The Boston magazine, which says its cover helped it raise more than £75,000 ($125,000) for the One Fund, a charity to help those affected by the bombing, has published a response to the Bath Magazine. |
| 'Borrow the spirit' | 'Borrow the spirit' |
| "You liked the shoes cover so much that you borrowed (others have used less charitable phrases) the concept for your February issue on the half marathon in Bath," Boston wrote in the open letter. | "You liked the shoes cover so much that you borrowed (others have used less charitable phrases) the concept for your February issue on the half marathon in Bath," Boston wrote in the open letter. |
| "We can't speak for the dozens of runners who donated their shoes to us for that image. We can't speak for the runners who are preparing to run this April. | "We can't speak for the dozens of runners who donated their shoes to us for that image. We can't speak for the runners who are preparing to run this April. |
| "But we hope that if you were so bold as to borrow our idea, you will also borrow the spirit of that cover and make a significant donation to the One Fund in the name of those who were unable to finish the race." | "But we hope that if you were so bold as to borrow our idea, you will also borrow the spirit of that cover and make a significant donation to the One Fund in the name of those who were unable to finish the race." |
| The Bath Magazine has issued an apology on Twitter in which it said: "We would like to make an unreserved apology for any upset or offence caused by our latest cover. This was clearly not our intention. | The Bath Magazine has issued an apology on Twitter in which it said: "We would like to make an unreserved apology for any upset or offence caused by our latest cover. This was clearly not our intention. |
| "We are truly sorry and embarrassed for what has happened. We shall be looking into this immediately and post a full apology in due course." | "We are truly sorry and embarrassed for what has happened. We shall be looking into this immediately and post a full apology in due course." |