Political ‘celebrities’ often overstay their 15 minutes of fame. By a lot.

http://www.washingtonpost.com/politics/political-celebrities-often-overstay-their-15-minutes-of-fame-by-a-lot/2014/05/28/d79baea7-c32b-4c00-8a09-5a85eb4ebef1_story.html?wprss=rss_homepage

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Given the reappearance of Joe the Plumber on the national stage this week (he wrote to the families of the weekend's shooting rampage that "your dead kids don’t trump my Constitutional rights"), we figured it was about time that we developed a metric for figuring out just how far past their allotted 15 minutes various political celebrities are. And so we did.

The "15 minutes" expression itself is probably well into its 20th minute, but on the off-chance that you're not familiar with it, it is derived from artist Andy Warhol's 1968 prediction that everyone in the future would be world famous for 15 minutes. Samuel "Joe the Plumber" Wurzelbacher embodies the idea brilliantly, rising to fame when his semi-private conversation with President Obama became a viral political moment in the 2008 race.

Figuring out the length of those metaphorical 15 minutes, though, is tricky. Happily, we live in a modern, data-soaked world.

We took a variety of political celebrities and ran their names through Google Trends, which graphs search interest on the Internets over time. What we were looking for was a spike to the highest point that then dropped below the 20 mark (on Google's not-well-explained-scale), and never got past the 20 mark again. In other words, never again did interest in said "celebrity" reach one-fifth of the maximum level.

Here's Barack Obama's Google Trend, for example.

Interest in the president rises and falls, but spikes regularly. Some surprising people were left out of our calculations here: Donald Trump, Michael Moore, John Edwards. These people are, it appears, actual celebrities, who can spur interest over and over again. (We're as shocked as you are.)

Now, allow us to present: The political celebrities who've overextended their 15 minutes. The list is in descending order of overstaying.

Famous for: Running Vermont but not the country Current role: Punditry Length of initial 15 minutes: 3 months Time since it ended: 122 months

Overstayed: (Time since ended / Length of 15 minutes) = (122 months / 3 months) = Forty-one "15 minutes."

Famous for: "Catching" Obama being a Socialist Current role: Union member Length of initial 15 minutes: 3 months Time since it ended: 65 months

Overstayed: (65 months / 3 months) = Twenty-two "15 minutes."

Famous for: His name, in a sense Current role: Faithful husband Length of initial 15 minutes: 2 months Time since it ended: 34 months

Overstayed: (34 months / 2 months) = Seventeen "15 minutes."

Note: The spike in 2013 from his aborted mayoral campaign technically exceeded the 20 mark, but we ruled that ineligible, for reasons.

Famous for: Vice presidential bid, reality show Current role: Punditry Length of initial 15 minutes: 4 months Time since it ended: 65 months

Overstayed: (65 months / 4 months) = Sixteen "15 minutes."

Famous for: Not being a witch Current role: Not being a senator Length of initial 15 minutes: 4 months Time since it ended: 41 months

Overstayed: (41 months / 4 months) = Ten "15 minutes."

Famous for: Two highly contentious House races Current role: Writing highly contentious blog posts Length of initial 15 minutes: 2 months Time since it ended: 17 months

Overstayed: (17 months / 2 months) = Nine "15 minutes."

Famous for: Battling Rush Limbaugh Current role: Running for state Senate in California Length of initial 15 minutes: 8 months Time since it ended: 19 months

Overstayed: (19 months / 8 months) = Two "15 minutes."