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Cameron plans age-rating system for graphic online music videos Cameron plans age-rating system for graphic online music videos
(35 minutes later)
Online music videos that show “graphic content” will be forced to carry a cinema-style age rating under Government plans announced by David Cameron.Online music videos that show “graphic content” will be forced to carry a cinema-style age rating under Government plans announced by David Cameron.
Starting from the autumn, record labels will submit music videos to the British Board of Film Classification (BBFC) to be categorised into 12, 15 or 18 age ratings.Starting from the autumn, record labels will submit music videos to the British Board of Film Classification (BBFC) to be categorised into 12, 15 or 18 age ratings.
This information would then be included in video codes so that online media outlets such as YouTube and Vevo could offer a filtering service, based on the ratings, allowing parents to block certain content from their children.This information would then be included in video codes so that online media outlets such as YouTube and Vevo could offer a filtering service, based on the ratings, allowing parents to block certain content from their children.
However, the move raises questions over how the huge volume of international music videos that appear online could be caught and filtered by the new system.However, the move raises questions over how the huge volume of international music videos that appear online could be caught and filtered by the new system.
Speaking yesterday, Mr Cameron said the move was necessary because helping families with parenting “shouldn’t stop at childbirth”.Speaking yesterday, Mr Cameron said the move was necessary because helping families with parenting “shouldn’t stop at childbirth”.
“To take just one example: bringing up children in an internet age, you are endlessly worried about what they are going to find online,” he said.“To take just one example: bringing up children in an internet age, you are endlessly worried about what they are going to find online,” he said.
“So we’ve taken a big stand on protecting our children online.“So we’ve taken a big stand on protecting our children online.
“We’re making family friendly filters the default setting for all new online customers, and we’re forcing existing customers to make an active choice about whether to install them.“We’re making family friendly filters the default setting for all new online customers, and we’re forcing existing customers to make an active choice about whether to install them.
Mr Cameron added: “We shouldn’t cede the internet as some sort of lawless space where the normal rules of life shouldn’t apply.”Mr Cameron added: “We shouldn’t cede the internet as some sort of lawless space where the normal rules of life shouldn’t apply.”
The announcement comes after mounting concern that some online music videos, such as the highly controversial video to Robin Thicke’s “Blurred Lines”, which features multiple nude female models, are too easily accessible by children.The announcement comes after mounting concern that some online music videos, such as the highly controversial video to Robin Thicke’s “Blurred Lines”, which features multiple nude female models, are too easily accessible by children.
David Cameron, speaking to the Relationships Alliance on Tuesday, says he is taking a stand on protecting children online (PA)
The BPI, which represents the UK’s recorded music industry, said it agreed with the Government’s plans and that music videos should be “made available to the public in a responsible way that is sensitive to the needs and concerns of younger viewers and their parents”.The BPI, which represents the UK’s recorded music industry, said it agreed with the Government’s plans and that music videos should be “made available to the public in a responsible way that is sensitive to the needs and concerns of younger viewers and their parents”.
The Prime Minister, who in his speech to the Relationships Alliance admitted he was “far from the perfect father and husband”, revealed his own children had in the past been “disappointed because they haven’t been able to do something or see something”.The Prime Minister, who in his speech to the Relationships Alliance admitted he was “far from the perfect father and husband”, revealed his own children had in the past been “disappointed because they haven’t been able to do something or see something”.
He continued: “But that is part of what being a parent is about – being able to deploy the use of the word no and sometimes even to deploy the off switch on the television, unpopular as that can sometimes be, and sometimes ineffectual because they find another screen somewhere to switch on.”He continued: “But that is part of what being a parent is about – being able to deploy the use of the word no and sometimes even to deploy the off switch on the television, unpopular as that can sometimes be, and sometimes ineffectual because they find another screen somewhere to switch on.”
Mr Cameron also announced a number of new measures designed to facilitate adoption in the UK.Mr Cameron also announced a number of new measures designed to facilitate adoption in the UK.
He said he was looking to revamp a system which in recent times had become “too difficult, too bureaucratic and too time-consuming,” consequently putting off “too many loving couples” who had been looking to adopt.He said he was looking to revamp a system which in recent times had become “too difficult, too bureaucratic and too time-consuming,” consequently putting off “too many loving couples” who had been looking to adopt.
A new adoption fund, worth in excess of £19m, is to be created by the Government, while adopters are to be awarded the same rights as birth parents with regards to adoption pay and leave.A new adoption fund, worth in excess of £19m, is to be created by the Government, while adopters are to be awarded the same rights as birth parents with regards to adoption pay and leave.
Mr Cameron added that adopters would also be given the right to take leave from work to bond with a child before they actually adopt them. There will also be a £200m investment to reform and improve local authority adoption services, along with a £17m boost to the voluntary sector.Mr Cameron added that adopters would also be given the right to take leave from work to bond with a child before they actually adopt them. There will also be a £200m investment to reform and improve local authority adoption services, along with a £17m boost to the voluntary sector.
He also said the Government is reviewing whether details of mothers should be included on marriage registers as well as fathers, as this “clearly does not reflect modern Britain and it is high time the system was changed”.He also said the Government is reviewing whether details of mothers should be included on marriage registers as well as fathers, as this “clearly does not reflect modern Britain and it is high time the system was changed”.
The popularity of apps appears to be declining, according to a new report.The popularity of apps appears to be declining, according to a new report.
With numerous billion-dollar valuations, the so-called “app economy” has been a driving force in the technology industry, but mobile developers fear growth has peaked.With numerous billion-dollar valuations, the so-called “app economy” has been a driving force in the technology industry, but mobile developers fear growth has peaked.
The fall in the use of apps is due to a number of factors, including the growing number of older users and the fact that many existing apps don’t need to be improved.The fall in the use of apps is due to a number of factors, including the growing number of older users and the fact that many existing apps don’t need to be improved.
Research from Deloitte shows the number of downloads has fallen from an average of 2.32 a month in 2013 to just 1.82 in 2014, and that nine out of ten people don’t spend money on apps.Research from Deloitte shows the number of downloads has fallen from an average of 2.32 a month in 2013 to just 1.82 in 2014, and that nine out of ten people don’t spend money on apps.
“The more people you get [using smartphones] the less enthusiastic their behaviour is going to be”, said Paul Lee, head or technology and telecommunications research at Deloitte.“The more people you get [using smartphones] the less enthusiastic their behaviour is going to be”, said Paul Lee, head or technology and telecommunications research at Deloitte.
James VincentJames Vincent