So Michelle Obama Became Guest Curator Of Upworthy. You’ll Never Guess What Happened Next

http://www.theguardian.com/world/shortcuts/2014/sep/09/michelle-obama-upworthy-guest-curator

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If you aren’t familiar with what Upworthy is all about, then you probably actually are, you just didn’t know it. It is principally responsible for the rise of the Headline That Doesn’t Tell You Anything About What You’re About To Read But Dares You To Read Anyway, And Usually Does It In A Ghastly “I Know, Right?” Conversational Style That Makes Your Teeth Grind.

You know the kind of thing: a quick look at the Upworthy homepage reveals such teasing sells as “He Didn’t Do The Ice Bucket Challenge, But He Did Something I Could Never Do” (what? WHAT DID HE DO?) and “For The First 20 Seconds I’m Like, ‘Yeah, Yeah. What’s The Catch?’ Then The Truth Comes Out”. Which is less a headline, more eavesdropping on someone on the phone while they wait for their latte.

Pretty much all of Upworthy’s content is socially conscious or underpinned by basic moral rectitude, so we can forgive them their whimsical coyness. What’s perhaps more impressive is the fact that they have coaxed Michelle Obama on board as “guest curator”, which probably means a series of blog pieces bigging up her Reach Higher crusade to inspire America’s youth into further education. Her first blog is snappily titled “I Really Hope The Parents Of These People Get To See What They Said Here. They’d Probably Cry”, which fits the template but maybe only scores about 5/10 in terms of shifty non-revelation.

To be honest, we reckon she’s now covered the Reach Higher stuff anyway, and would like to see more Michelle Obama in her future blogs, so we’ve proposed a few working titles for her.

Malia Just Said The Most Amazing Thing About Syria. I Think You’ll Want To Hear It. *Looks All Enigmatic*

When I Saw What Bo The Dog Had Left On The Whitehouse Lawn This Morning, I Totally Barfed.

My Husband Just Did His Most Amazing Photobomb Ever. Srsly. I Was All, “Whoah!”

No First Lady Should Have To Deal With This. Not In The News. Not Online. Never. No, I’m Not Telling You What It Is Yet.

People Might Be Surprised By What The Wife Of The Most Powerful Man On The Planet Has Cued Up On Netflix.