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Sir Paul McCartney raps for Meat Free Monday campaign | Sir Paul McCartney raps for Meat Free Monday campaign |
(6 months later) | |
Sir Paul McCartney has turned his hand to rapping in an attempt to persuade people to sign up for meat-free Mondays. | Sir Paul McCartney has turned his hand to rapping in an attempt to persuade people to sign up for meat-free Mondays. |
The former Beatle, widely considered to be one of the greatest living songwriters, made the plea for people to go vegetarian once a week before the UN climate summit, which takes place on Tuesday in New York. | The former Beatle, widely considered to be one of the greatest living songwriters, made the plea for people to go vegetarian once a week before the UN climate summit, which takes place on Tuesday in New York. |
In the video posted on YouTube, he says: "I need your help, all I want you to do is just log in on pledge.meatfreemondays.com and pledge your support to the idea of meat-free Mondays … Please do it. We'll send all these pledges to the politicians, and then they'll do something about it." | In the video posted on YouTube, he says: "I need your help, all I want you to do is just log in on pledge.meatfreemondays.com and pledge your support to the idea of meat-free Mondays … Please do it. We'll send all these pledges to the politicians, and then they'll do something about it." |
McCartney then ends with a short rap in a somewhat affected accent, accompanied by animated hand gestures, finger-clicks and hand claps, in which he says: "Pledge.meatfreemondays.com, pledge.meatfreemondays.com. You can do it right now please." | |
The Food and Agriculture Organisation of the United Nations estimates that livestock production is responsible for 14.5% of global greenhouse gas emissions, although other groups believe the figure is much higher. | The Food and Agriculture Organisation of the United Nations estimates that livestock production is responsible for 14.5% of global greenhouse gas emissions, although other groups believe the figure is much higher. |
More than 800,000 people had signed up to the pledge by Sunday afternoon. Other celebrity backers include Jamie Oliver, Gwyneth Paltrow, Kevin Spacey and Ricky Gervais. | More than 800,000 people had signed up to the pledge by Sunday afternoon. Other celebrity backers include Jamie Oliver, Gwyneth Paltrow, Kevin Spacey and Ricky Gervais. |
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