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Dunkin' Donuts unveils calorie-packed snickerdoodle and sugar cookie latte as Starbucks prepares for launch of new Christmas drink | Dunkin' Donuts unveils calorie-packed snickerdoodle and sugar cookie latte as Starbucks prepares for launch of new Christmas drink |
(about 2 hours later) | |
The battle for Christmas drink sales is heating up with Dunkin' Donuts launching a snickerdoodle and sugar-cookie latte as it takes on Starbucks. | The battle for Christmas drink sales is heating up with Dunkin' Donuts launching a snickerdoodle and sugar-cookie latte as it takes on Starbucks. |
Dunkin' Donuts is hoping to replicate the success of last year's Christmas red velvet lattes and salted-caramel hot chocolates, which helped boost revenue 27 per cent in the fourth quarter. | Dunkin' Donuts is hoping to replicate the success of last year's Christmas red velvet lattes and salted-caramel hot chocolates, which helped boost revenue 27 per cent in the fourth quarter. |
However, the Christmas line-up is not for the fainthearted. A medium-size, whole milk snickerdoodle latte packs 340 calories and 51 grams of sugar. A large sugar cookie latte contains 450 calories and 70 grams of sugar. | However, the Christmas line-up is not for the fainthearted. A medium-size, whole milk snickerdoodle latte packs 340 calories and 51 grams of sugar. A large sugar cookie latte contains 450 calories and 70 grams of sugar. |
Last week, the coffee chain also unveiled plans to launch its own "Croissant Donut"- a hybrid made popular by New York's Dominique Ansel Bakery - although Dunkin Donuts insists it's not a "cronut". | |
Meanwhile, American coffee giant Starbucks is set to launch a new Christmas red cup drink: chestnut praline latte. | Meanwhile, American coffee giant Starbucks is set to launch a new Christmas red cup drink: chestnut praline latte. |
According to the company, it took three years to develop the concept and its the latest addition to its holiday season specials: the peppermint mocha as well as the gingerbread and the caramel brulée latte. | According to the company, it took three years to develop the concept and its the latest addition to its holiday season specials: the peppermint mocha as well as the gingerbread and the caramel brulée latte. |
Last week, chief executive Howard Schultz conceded winning the battle for Christmas sales has become tougher as customers shift from brick-and-mortar stores to mobile. | Last week, chief executive Howard Schultz conceded winning the battle for Christmas sales has become tougher as customers shift from brick-and-mortar stores to mobile. |
Discussing the company's plans for this holiday season, Schultz insisted Starbucks will "re-imagine" Christmas and provide customers new holiday gifts, including the chance of winning free coffee every day for 30 years. | Discussing the company's plans for this holiday season, Schultz insisted Starbucks will "re-imagine" Christmas and provide customers new holiday gifts, including the chance of winning free coffee every day for 30 years. |