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Twitter opening office in HK despite China ban Twitter opening office in HK despite China ban
(35 minutes later)
Social media giant Twitter has said it will open an office in Hong Kong in the first quarter of 2015.Social media giant Twitter has said it will open an office in Hong Kong in the first quarter of 2015.
The messaging service has been banned from operating in China since 2009 over fears that it could be used to organise protests against the government.The messaging service has been banned from operating in China since 2009 over fears that it could be used to organise protests against the government.
However, Twitter said it wanted to tap into the next phase of its growth in the Asian region by expanding in Greater China.However, Twitter said it wanted to tap into the next phase of its growth in the Asian region by expanding in Greater China.
The office will house sales staff and joins the likes of Google and Facebook.The office will house sales staff and joins the likes of Google and Facebook.
"Our upcoming Hong Kong office in the first quarter will enable us to pursue strategic opportunities in Greater China, such as China export advertising market, Hong Kong and Taiwan advertising markets, media partnerships, and our new Twitter Fabric integrated with MoPub for mobile developers," the company told the BBC on Friday."Our upcoming Hong Kong office in the first quarter will enable us to pursue strategic opportunities in Greater China, such as China export advertising market, Hong Kong and Taiwan advertising markets, media partnerships, and our new Twitter Fabric integrated with MoPub for mobile developers," the company told the BBC on Friday.
The opening would be Twitter's fifth office in the region, with operations already in Singapore, Tokyo, Seoul and Sydney.The opening would be Twitter's fifth office in the region, with operations already in Singapore, Tokyo, Seoul and Sydney.
In August, Twitter said it was opening an office in Jakarta, with Indonesia being one of its biggest markets.In August, Twitter said it was opening an office in Jakarta, with Indonesia being one of its biggest markets.
"With half of all internet, mobile and social media users worldwide in Asia today, we see many opportunities across the region," a company spokesperson said."With half of all internet, mobile and social media users worldwide in Asia today, we see many opportunities across the region," a company spokesperson said.
News of the expansion comes as Twitter reported a disappointing 7% fall in timeline views per user - a closely watched measure of engagement - despite 23% growth in its user base in the third quarter last month.News of the expansion comes as Twitter reported a disappointing 7% fall in timeline views per user - a closely watched measure of engagement - despite 23% growth in its user base in the third quarter last month.
The company also said its fourth-quarter revenue might fall short of market expectations of $448.8mn (£283mn). New York-listed Twitter shares are down almost 36% this year.The company also said its fourth-quarter revenue might fall short of market expectations of $448.8mn (£283mn). New York-listed Twitter shares are down almost 36% this year.
Twitter to open office in Hong Kong early next year - WSJ
Nov 6 (Reuters) - Twitter Inc plans to open an
office in Hong Kong early next year to serve greater China and
tap advertising revenue from Chinese companies, the Wall Street
Journal reported.
The office is set to open in the first quarter of 2015 and
will mainly house sales staff, Shailesh Rao, Twitter's vice
president for Asia Pacific, the Americas and emerging markets,
told The Wall Street Journal. (http://on.wsj.com/1vRPuYi)
Twitter has been blocked by Chinese censors since 2009.
Even if it does not establish an official presence in China,
Twitter has avenues to make money from China. For instance,
Twitter's subsidiary MoPub, which serves up ads inside mobile
apps, counts many small Chinese app developers among its
customers, while Beijing-based PC-maker Lenovo Group Ltd
is an advertiser on Twitter itself.
The Hong Kong office will be headed by Peter Greenberger,
Twitter's Singapore-based director of sales for emerging
markets. Greenberger earlier led Twitter's Washington, D.C.
sales team focusing on political campaigns, the Journal said.
(Reporting by Supriya Kurane in Bangalore; Editing by Gopakumar
Warrier)
REUTERS