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Malaysia Airlines 'technically bankrupt' as new chief seeks to shed 6,000 jobs Malaysia Airlines 'technically bankrupt' as new chief seeks to shed 6,000 jobs
(about 5 hours later)
Malaysia Airlines is “technically bankrupt” but can re-emerge as south-east Asia’s leading carrier after shedding thousands of staff, its new chief executive has said. Malaysia Airlines is “technically bankrupt” but can recover from a wretched 2014 to become south-east Asia’s leading carrier, its new chief executive has said, after confirming plans to cut thousands of jobs.
Christoph Mueller said the troubled airline, which had been in dire financial straits even before the MH370 and MH17 disasters last year, was making 6,000 of its 20,000 staff redundant and would sell two its A380 superjumbos to cut costs.Christoph Mueller said the troubled airline, which had been in dire financial straits even before the MH370 and MH17 disasters last year, was making 6,000 of its 20,000 staff redundant and would sell two its A380 superjumbos to cut costs.
Mueller, who joined from Irish carrier Aer Lingus, where he also axed jobs, said the airline could break even by 2018. Mueller, who joined from Irish carrier Aer Lingus, where he also axed jobs as part of a turnaround strategy, said the state-owned airline could break even by 2018.
Malaysia Airlines has been propped up by cash from agovernment sovereign wealth fund, and will be restructured after parliamentary intervention to keep the airline going, allowing the remaining 14,000 staff to be re-employed by a new company running the airline. Malaysia Airlines has been propped up by cash from a government sovereign wealth fund, and will be restructured after parliamentary intervention to keep the airline going, allowing the remaining 14,000 staff to be re-employed by a new company running the airline from 1 September. The corporate rebranding to Malaysia Airlines Berhad [Limited]may also be accompanied by a more drastic image overhaul, Mueller hinted, although he would not be drawn on details.
In his first public appearance since taking charge on 1 May, the German CEO told a news conference: “We are technically bankrupt … The decline of performance started long before the tragic events of 2014.” In his first public appearance since taking charge on 1 May, the German executive told a news conference: “We are technically bankrupt … The decline of performance started long before the tragic events of 2014.”
The carrier had been losing money for several years in a competitive Asian market before the unprecedented disasters of 2014. Its name became synonymous with the disappearance of flight MH370 on 8 March, one of the biggest mystery in aviation and causing the presumed deaths of 239 people who were en route from Kuala Lumpur to Beijing. The airline’s reputation suffered further in its handling of the disaster as details of the confusion emerged. Malaysian Airlines has made a financial loss every year since 2011. Its last quarterly results were revealed in November 2014, as it delisted from the stock exchange when sovereign wealth fund Khazanah bought out the minority shareholders. Losses for the first nine months of the year had reached 1.3bn ringgit (£240m), compared with losses of around 827m ringgit for the same period in 2013.
In July, a Malaysia Airlines passenger plane was shot down over war-hit eastern Ukraine, killing all 298 people on board. As the figures showed, the carrier’s financial problems had taken root before the unprecedented disasters of 2014. AirAsia, the airline founded by QPR owner Tony Fernandes, which pioneered low-cost air travel in the region, grew up right under the nose of Malaysia Airlines at its Kuala Lumpur base. Meanwhile, the likes of Singapore Airlines and the Gulf carriers made heavy investments in premium, long-haul air travel that Malaysia would struggle to rival.
Mueller would not say whether the airline would change its name, although he admitted that the public would be reminded of its association with tragedy for as long as the search for Flight 370 continued. By mid-2014, those business problems were overshadowed by tragedy as Malaysia Airline’s name became synonymous with the disappearance of flight MH370 on 8 March, one of the biggest mysteries in modern aviation, and causing the presumed deaths of 239 people who were en route from Kuala Lumpur to Beijing. The airline’s reputation suffered further in its handling of the disaster as details of the confusion emerged. Despite a massive international search operation, followed by an ongoing trawl of a 120,000km2 search zone in the south Indian Ocean, no trace of the plane has been found.
He said he planned to “stop the bleeding” in 2015, stabilise the business next year, look for growth again by 2017. As part of the plan to cut costs overall by 20%, the airline will be removing capacity, starting by selling two of the six A380s in its fleet. It will also refurbish its Boeing 777 and Airbus A330 long-haul planes, and cut a few unprofitable international routes, while remaining “a full-service international carrier connecting continents”. In July, the carrier was hit by a second disaster as a Malaysia Airlines passenger plane was shot down over war-hit eastern Ukraine, killing all 298 people on board.
Mueller would not say whether the airline would change its name, although he admitted that the public would be reminded of its association with tragedy for as long as the search for Flight 370 continued, particularly in important markets such as Australia.
He said he planned to “stop the bleeding” in 2015, stabilise the business next year and look for growth again by 2017. As part of the plan to cut costs overall by 20%, the airline will slim down its fleet, starting by selling two of the six A380s in its fleet. It will also refurbish its Boeing 777 and Airbus A330 long-haul planes, and cut some unprofitable international routes, while remaining “a full-service international carrier connecting continents”.
Documents outlining the airline’s overhaul make clear the airline’s importance to the country, while alluding to the company’s troubles over the years. The presentation says Malysia Airlines is “more than just a company; it is a critical enabler of national development and a national icon. But it must be anchored on operational excellence, financial sustainability, and the prudent use of public funds.”
Analysts were cautiously optimistic that the airline could be revived. Aviation consultant John Strickland said: “Mueller has done good work turning airlines round in Europe that have suffered from political interference with a poor economic backdrop, so he’s had experience of making these kind of difficult decisions.Analysts were cautiously optimistic that the airline could be revived. Aviation consultant John Strickland said: “Mueller has done good work turning airlines round in Europe that have suffered from political interference with a poor economic backdrop, so he’s had experience of making these kind of difficult decisions.
“There’s a good, growing marketplace and opportunity, but the low-cost competitors nearby and quality international rivals will make it difficult. He has to keep winning the hearts of minds of staff and the travelling public, and demonstrate against the backdrop of last year’s tragedies that it is wholly safety focused, and the confidence of travellers is justified.”“There’s a good, growing marketplace and opportunity, but the low-cost competitors nearby and quality international rivals will make it difficult. He has to keep winning the hearts of minds of staff and the travelling public, and demonstrate against the backdrop of last year’s tragedies that it is wholly safety focused, and the confidence of travellers is justified.”
Ken Odeluga, a senior market analyst at City Index, said Mueller’s comments suggested he was “trying to afford himself maximum flexibility in the difficult months ahead”. He said that there now appeared to be a will within government to tackle vested interests within Malaysia. “Mueller will have the ear of those strong enough to bulldozer parties which might attempt block the root-and-branch reform of the airline.”