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Premier League 'agrees major deal for Chinese TV rights' | Premier League 'agrees major deal for Chinese TV rights' |
(35 minutes later) | |
The Premier League has agreed a major new deal for its TV rights in China, which could be worth up to $700m (£560m), the BBC understands. | The Premier League has agreed a major new deal for its TV rights in China, which could be worth up to $700m (£560m), the BBC understands. |
The three-year deal with Chinese video streaming service PPTV, part of retail giant Suning, is set to be the league's biggest-ever overseas broadcast sale. | The three-year deal with Chinese video streaming service PPTV, part of retail giant Suning, is set to be the league's biggest-ever overseas broadcast sale. |
It would be worth about ten times more than the league's current TV rights deal in China. | It would be worth about ten times more than the league's current TV rights deal in China. |
The Premier League has yet to confirm the deal. | The Premier League has yet to confirm the deal. |
Chinese retailer Suning is already invested in European football after it bought a controlling stake in Italian club Inter Milan in June. | Chinese retailer Suning is already invested in European football after it bought a controlling stake in Italian club Inter Milan in June. |
China's President Xi Jinping has led a drive for the country's businesses to invest more in football in a bid to turn China into a footballing superpower. | China's President Xi Jinping has led a drive for the country's businesses to invest more in football in a bid to turn China into a footballing superpower. |
He has set a target for the nation to be the world's biggest sports economy by 2025. | He has set a target for the nation to be the world's biggest sports economy by 2025. |
Manchester City, West Bromwich Albion and Aston Villa are among the English clubs to have received investment from China over the last year. | Manchester City, West Bromwich Albion and Aston Villa are among the English clubs to have received investment from China over the last year. |
Audiences for Premier League football are also growing strongly in China, with English clubs seeing the world's second largest economy as a major growth market. | Audiences for Premier League football are also growing strongly in China, with English clubs seeing the world's second largest economy as a major growth market. |
The nation's own Super League is also helping to fuel the boom, as it attracts well-known players and managers from the European leagues. | |
The Associated Press news agency reported that the TV deal would be worth $700m, working out at $233m-a-year starting in the 2019-2020 season. | The Associated Press news agency reported that the TV deal would be worth $700m, working out at $233m-a-year starting in the 2019-2020 season. |
It said details of the negotiations with PPTV were still confidential. Other reports have suggested the deal is worth $600m. | It said details of the negotiations with PPTV were still confidential. Other reports have suggested the deal is worth $600m. |
The Premier League's largest overseas TV rights deal is currently with US broadcaster NBC, which paid $1bn for six seasons, or $167m per campaign. | The Premier League's largest overseas TV rights deal is currently with US broadcaster NBC, which paid $1bn for six seasons, or $167m per campaign. |
But the main source of the league's income still comes from the UK. | But the main source of the league's income still comes from the UK. |
British broadcasters Sky and BT last year agreed to pay a record £5.14bn for three seasons, starting with the current 2016-2017 campaign. | British broadcasters Sky and BT last year agreed to pay a record £5.14bn for three seasons, starting with the current 2016-2017 campaign. |