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| Version 2 | Version 3 |
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| World's strongest beer reclaimed | World's strongest beer reclaimed |
| (20 minutes later) | |
| A controversial Scottish brewery has said it has reclaimed the title of the world's strongest beer from German rivals - with Sink the Bismarck at 41%. | A controversial Scottish brewery has said it has reclaimed the title of the world's strongest beer from German rivals - with Sink the Bismarck at 41%. |
| BrewDog, of Fraserburgh, made headlines last year when it unveiled a 32% beer called Tactical Nuclear Penguin. | BrewDog, of Fraserburgh, made headlines last year when it unveiled a 32% beer called Tactical Nuclear Penguin. |
| However, Schorschbrau released the 40% strength Schorschbock. | However, Schorschbrau released the 40% strength Schorschbock. |
| BrewDog said its newly released 41%, Sink the Bismarck, would cost £40 for a 330ml bottle and would only be sold online. | |
| Alcohol Focus Scotland had previously expressed concerns about BrewDog's approach. | |
| It is important that you be careful with this beer and show it the same amount of sceptical, tentative respect you would show an international chess superstar, clown or gypsy James WattBrewDog | It is important that you be careful with this beer and show it the same amount of sceptical, tentative respect you would show an international chess superstar, clown or gypsy James WattBrewDog |
| Alcohol Focus Scotland chief executive Jack Law said: "Over the past few months BrewDog have continued to produce stronger and stronger beers. | |
| "By commenting on this irresponsible brewing practice we only serve to add to their marketing and therefore we have no further comment to make." | |
| But BrewDog's managing director James Watt said the company was doing all it could to promote a new and responsible approach to beer drinking. | But BrewDog's managing director James Watt said the company was doing all it could to promote a new and responsible approach to beer drinking. |
| He added: "Beer has a terrible reputation in Britain, it's ignorant to assume that a beer can't be enjoyed responsibly like a nice dram or a glass of fine wine. A beer like Sink the Bismarck should be enjoyed in spirit sized measures. | He added: "Beer has a terrible reputation in Britain, it's ignorant to assume that a beer can't be enjoyed responsibly like a nice dram or a glass of fine wine. A beer like Sink the Bismarck should be enjoyed in spirit sized measures. |
| "It is important that you be careful with this beer and show it the same amount of sceptical, tentative respect you would show an international chess superstar, clown or gypsy." | "It is important that you be careful with this beer and show it the same amount of sceptical, tentative respect you would show an international chess superstar, clown or gypsy." |
| BrewDog was previously branded irresponsible for an 18.2% beer called Tokyo, which it then followed with a low alcohol beer called Nanny State, then Tactical Nuclear Penguin. | BrewDog was previously branded irresponsible for an 18.2% beer called Tokyo, which it then followed with a low alcohol beer called Nanny State, then Tactical Nuclear Penguin. |